Бизнес-план клиники офтальмологии

1 ʐˋˊːˈ˔- ˒ˎ˃ː ʿ̨̡̬̖̯ ̨̛̭̦̔̌́̚ ̴̸̨̨̨̡̨̛̯̣̥̣̖̭̜̌̽̐ ̡̡̛̛̛̣̦ ̏ ̐͘ˍ̡̨̨̖̣̏ ʺ̨̡̨̡̨̭̭̜̏ ̨̛̣̭̯̍̌ ̐. ʺ̨̡̭̏̌, 2011 ̨̐̔

2 Ɉɝɥɚɜɥɟɧɢɟ. ǜDZdzȊǸDZ ǻǼǺDZǶǾǬ. ..........................................................................................................................3 ǝǿǾȈ ǻǼǺDZǶǾǬ ..................................................................................................................................3 ǝǾǺǴǸǺǽǾȈ ǻǼǺDZǶǾǬ .......................................................................................................................4 ǝǻǴǽǺǶ ȉǾǬǻǺǮ ǴǹǮDZǽǾǴȂǴǺǹǹǺǯǺ ǻǷǬǹǬ ..................................................................................4 ǔǹǮDZǽǾǴȂǴǺǹǹȇDZ dzǬǾǼǬǾȇ (Ǽǿǭ.)................................................................................................4 ǠǴǹǬǹǽǺǮȇDZ ǻǼǺǯǹǺdzȇ ǻǼǺDZǶǾǬ...............................................................................................9 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz Ǵ ǭǬǷǬǹǽ ǹǬǷǴȃǹǺǽǾǴ ........................................................................9 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz ǻǺ ǮǴǰǬǸ ǰDZȋǾDZǷȈǹǺǽǾǴ ....................................................................9 ǘǬǼǶDZǾǴǹǯǺǮȇǵ ǬǹǬǷǴdz ............................................................................................................ 12 ǞDZǹǰDZǹȂǴǴ ǼǬdzǮǴǾǴȋ ǺǾǼǬǽǷǴ.................................................................................................. 12 ǛǺǾDZǹȂǴǬǷȈǹȇǵ ǺǭȆDZǸ ǼȇǹǶǬ. ............................................................................................... 12 ǚǽǹǺǮǹȇDZ ǸDZǾǺǰȇ ǻǼǺǰǮǴDzDZǹǴȋ ........................................................................................... 13 ǜDZǵǾǴǹǯ ȉȀȀDZǶǾǴǮǹǺǽǾǴ ǼDZǶǷǬǸȇ ......................................................................................... 14 SWOT-ǬǹǬǷǴdz ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǺǵ ǶǷǴǹǴǶǴ....................................................................... 15 ǎȇǮǺǰȇ ........................................................................................................................................ 17 ǛǷǬǹ ǻǼǺǰǬDz .............................................................................................................................. 18 ǔǽȁǺǰǹȇDZ ǰǬǹǹȇDZ ...................................................................................................................... 20 ǠǴǹǬǹǽǺǮȇǵ ǻǷǬǹ...................................................................................................................... 22 ǢDZǹȇ ǻǼǺǰǬDz Ǯ ǾDZȃDZǹǴDZ ǻǼǺDZǶǾǬ (Ǽǿǭ.) ................................................................................ 22 ǚǭȆDZǸ ǻǼǺǰǬDz (DZǰ.) ................................................................................................................... 23 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz (Ǽǿǭ.).................................................................................................. 24 ǚǭȅǴDZ ǴdzǰDZǼDzǶǴ (Ǽǿǭ.)............................................................................................................ 25 ǓǬǾǼǬǾȇ ǹǬ ǻDZǼǽǺǹǬǷ (Ǽǿǭ.) ..................................................................................................... 26 ǙǬǷǺǯǺǮȇDZ ǮȇǻǷǬǾȇ (Ǽǿǭ.) ....................................................................................................... 27 ǛǼǴǭȇǷǴ ǿǭȇǾǶǴ (Ǽǿǭ.).............................................................................................................. 28 Cash flow (Ǽǿǭ.).......................................................................................................................... 30 ǞǺȃǶǬ ǭDZdzǿǭȇǾǺȃǹǺǽǾǴ .............................................................................................................. 33 ǏǼǬȀǴǶǴ ǾǺȃǶǴ ǭDZdzǿǭȇǾǺȃǹǺǽǾǴ Ǵ ǻǺǽǾǿǻǷDZǹǴǵ ǺǾ ǻǼǺǰǬDz ............................................. 34 ǓǬǻǬǽ ȀǴǹǬǹǽǺǮǺǵ ǻǼǺȃǹǺǽǾǴ ................................................................................................ 34

3 ʟˈˊˡˏˈ ˒˓ˑˈˍ˕˃. ǝǿǾȈ ǻǼǺDZǶǾǬ ǎ ǼǬǸǶǬȁ ǰǬǹǹǺǯǺ ǭǴdzǹDZǽ ǻǷǬǹǬ ǻǼDZǰǻǺǷǬǯǬDZǾǽȋ ǺǾǶǼȇǾȈ ǽDZǾȈ Ǵdz ǹDZǽǶǺǷȈǶǴȁ ǹDZǭǺǷȈȄǴȁ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǴȁ ǶǷǴǹǴǶ. ǖǷǴǹǴǶǴ ǭǿǰǿǾ ǺǶǬdzȇǮǬǾȈ ǶǺǹǽǿǷȈǾǬȂǴǺǹǹǺǰǴǬǯǹǺǽǾǴȃDZǽǶǴDZ ǿǽǷǿǯǴ, dzǬǹǴǸǬǾȈǽȋ ǻǺǰǭǺǼǺǸ ǺȃǶǺǮ, Ǵȁ ǴdzǯǺǾǺǮǷDZǹǴDZǸ Ǵ ǼDZǸǺǹǾǺǸ. ǎ ǺǾǷǴȃǴDZ ǺǾ ǽǿȅDZǽǾǮǿȊȅǴȁ ǽDZǾDZǵ ǸǬǯǬdzǴǹǺǮ ǺǻǾǴǶǴ, ǺǶǬdzȇǮǬȊȅǴȁ ǾǬǶDzDZ ǶǺǹǽǿǷȈǾǬȂǴǴ, ǺǽǹǺǮǹǺǵ ǰDZȋǾDZǷȈǹǺǽǾȈȊ ǺǾǶǼȇǮǬDZǸȇȁ ǶǷǴǹǴǶ ǭǿǰǿǾ ǴǸDZǹǹǺ ǸDZǰǴȂǴǹǽǶǴDZ ǿǽǷǿǯǴ. ǖǼǺǸDZ ǾǺǯǺ, ǶǷǴǹǴǶǴ ǭǿǰǿǾ ǽǷǿDzǴǾȈ ǶǬǹǬǷǺǸ ǻǼǺǰǬDz ǿǽǷǿǯ ȂDZǹǾǼǬǷȈǹǺǵ ǺǻDZǼǬȂǴǺǹǹǺǵ, Ǯ ǶǺǾǺǼǺǵ ǭǿǰǿǾ ǻǼǺǴdzǮǺǰǴǾȈǽȋ ǾǬǶǴDZ ǺǻDZǼǬȂǴǴ, ǶǬǶ ȁǴǼǿǼǯǴȋ ǶǬǾǬǼǬǶǾȇ, ǷDZȃDZǹǴDZ ǭǷǴdzǺǼǿǶǺǽǾǴ Ǵ ǯǷǬǿǶǺǸȇ. ǛǼǺDZǶǾ ǭǿǰDZǾ ǼǬdzǮǴǮǬǾȈǽȋ ǻǺ ǽǷDZǰǿȊȅǴǸ ȉǾǬǻǬǸ: 1. ǚǾǶǼȇǾǴDZ ǶǷǴǹǴǶǴ Ǯ ǯ. ǥDZǷǶǺǮǺ, ǺǾǼǬǭǺǾǶǬ ǾDZȁǹǺǷǺǯǴǴ ǼǬǭǺǾȇ. 2. ǜǬǽȄǴǼDZǹǴDZ ǽDZǾǴ ǶǷǴǹǴǶ. 3. ǚǽǹǬȅDZǹǴDZ Ǵ ǮǮǺǰ Ǯ ȉǶǽǻǷǿǬǾǬȂǴȊ ȂDZǹǾǼǬǷȈǹǺǵ ǺǻDZǼǬȂǴǺǹǹǺǵ. ǙǬǽǾǺȋȅǴǵ ǭǴdzǹDZǽ ǻǷǬǹ ǼǬǽǽǸǬǾǼǴǮǬDZǾ 1-ǵ ȉǾǬǻ ǻǼǺDZǶǾǬ – ǺǾǶǼȇǾǴDZ ǶǷǴǹǴǶǴ Ǯ ǯ. ǥDZǷǶǺǮǺ. ʜ˃˔˕ˑˢ˜ˋˌ ˄ˋˊːˈ˔-˒ˎ˃ː ˓˃ˊ˓˃˄ˑ˕˃ː ˇˎˢ ˑ˙ˈːˍˋ ˒˓ˋ˅ˎˈˍ˃˕ˈˎ˟ːˑ˔˕ˋ ˑ˔˖˜ˈ˔˕˅ˎˈːˋˢ ˋː˅ˈ˔˕ˋ˙ˋˌ ˅ ˒˓ˑˈˍ˕ ˔ˑˊˇ˃ːˋˢ ˑ˗˕˃ˎ˟ˏˑˎˑˆˋ˚ˈ˔ˍˋ˘ ˍˎˋːˋˍ. ʑ˔ˈ ˇ˃ːː˞ˈ, ˑ˙ˈːˍˋ, ˒ˎ˃ː˞, ˒˓ˈˇˎˑˉˈːˋˢ ˋ ˅˞˅ˑˇ˞, ˒˓ˋ˅ˈˇˈːː˞ˈ ˒ˑ ˇ˃ːːˑˌ ˒˓ˑˆ˓˃ˏˏˈ, ˍ˃˔˃ˡ˜ˋˈ˔ˢ ˈˈ ˒ˑ˕ˈː˙ˋ˃ˎ˟ːˑˌ ˒˓ˋ˄˞ˎ˟ːˑ˔˕ˋ, ˑ˄˝ˈˏˑ˅ ˖˔ˎ˖ˆ, ˓˃˔˘ˑˇˑ˅, ːˑ˓ˏ˞ ˒˓ˋ˄˞ˎˋ ˋ ˄˖ˇ˖˜ˈˆˑ ˈˈ ˖˓ˑ˅ːˢ, ˑ˔ːˑ˅˞˅˃ˡ˕˔ˢ ː˃ ˔ˑˆˎ˃˔ˑ˅˃ːː˞˘ ˏːˈːˋˢ˘ ˅˔ˈˆˑ ˍˑˎˎˈˍ˕ˋ˅˃ ˖˚˃˔˕ːˋˍˑ˅ ˓˃ˊ˓˃˄ˑ˕ˍˋ ˄ˋˊːˈ˔Ǧ˒ˎ˃ː˃.

4 ǝǾǺǴǸǺǽǾȈ ǻǼǺDZǶǾǬ ǝǾǺǴǸǺǽǾȈ ǺǾǶǼȇǾǴȋ ǻDZǼǮǺǵ ǶǷǴǹǴǶǴ ǽǺǽǾǬǮǴǾ 5 ǸǴǷǷǴǺǹǺǮ ǼǿǭǷDZǵ. ǐǬǹǹȇDZ ǽǼDZǰǽǾǮǬ ǭǿǰǿǾ ǹǬǻǼǬǮǷDZǹȇ ǹǬ ǻǼǴǺǭǼDZǾDZǹǴDZ ǺǭǺǼǿǰǺǮǬǹǴȋ, ǼDZǸǺǹǾ Ǵ ǺǾǰDZǷǶǿ ǻǺǸDZȅDZǹǴȋ, ǻǺǷǿȃDZǹǴDZ ǷǴȂDZǹdzǴǵ Ǵ ǽǺǯǷǬǽǺǮǬǹǴǵ, Ǭ ǾǬǶDzDZ ǹǬ ǻǺǰǰDZǼDzǬǹǴDZ ǼǬǭǺǾȇ ǶǷǴǹǴǶǴ ǹǬ ǻDZǼǴǺǰ ǰǺ ǮȇȁǺǰǬ ǹǬ ǿǼǺǮDZǹȈ ǭDZdzǿǭȇǾǺȃǹǺǽǾǴ. ǝǻǴǽǺǶ ȉǾǬǻǺǮ ǴǹǮDZǽǾǴȂǴǺǹǹǺǯǺ ǻǷǬǹǬ ɇɚɡɜɚɧɢɟ Ⱦɥɢɬɟɥɶɧɨɫɬɶ Ⱦɚɬɚ ɧɚɱɚɥɚ Ⱦɚɬɚ ɨɤɨɧɱɚɧɢɹ Ɉɩɥɚɬɚ 1-ɝɨ ɢ ɩɨɫɥɟɞɧɟɝɨ ɦɟɫɹɰɟɜ ɚɪɟɧɞɵ 1 01.04.2011 01.04.2011 Ɋɟɦɨɧɬ ɢ ɨɬɞɟɥɤɚ ɩɨɦɟɳɟɧɢɹ 60 01.04.2011 30.05.2011 Ɂɚɤɭɩɤɚ ɢ ɦɨɧɬɚɠ ɨɛɨɪɭɞɨɜɚɧɢɹ 60 01.04.2011 30.05.2011 ɉɪɢɨɛɪɟɬɟɧɢɟ ɦɟɛɟɥɢ 60 01.04.2011 30.05.2011 ɂɧɫɬɪɭɦɟɧɬɵ, ɫɩɟɰɨɞɟɠɞɚ, ɪɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ - ɫɬɚɪɬɨɜɚɹ ɡɚɤɭɩɤɚ 5 31.05.2011 04.06.2011 Ʌɢɰɟɧɡɢɪɨɜɚɧɢɟ 60 31.05.2011 29.07.2011 ǝDZǾDZǮǺǵ ǯǼǬȀǴǶ ǼDZǬǷǴdzǬȂǴǴ ǴǹǮDZǽǾǴȂǴǺǹǹǺǯǺ ǻǷǬǹǬ ǔǹǮDZǽǾǴȂǴǺǹǹȇDZ dzǬǾǼǬǾȇ (Ǽǿǭ.) ɋɬɪɨɤɚ 4.2011 5.2011 Ɋɟɦɨɧɬ ɢ ɨɬɞɟɥɤɚ ɩɨɦɟɳɟɧɢɹ 365902 354098 Ɂɚɤɭɩɤɚ ɢ ɦɨɧɬɚɠ ɨɛɨɪɭɞɨɜɚɧɢɹ 972323 940957 ɉɪɢɨɛɪɟɬɟɧɢɟ ɦɟɛɟɥɢ 155508 150492 ɂɧɫɬɪɭɦɟɧɬɵ, ɫɩɟɰɨɞɟɠɞɚ, ɪɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ 50000 Ʌɢɰɟɧɡɢɪɨɜɚɧɢɟ 283000 Ɉɩɥɚɬɚ 1-ɝɨ ɢ ɩɨɫɥɟɞɧɟɝɨ ɦɟɫɹɰɟɜ ɚɪɟɧɞɵ 240000 ɂɌɈȽɈ 1733732 1778548

5 ǝǺǽǾǬǮ ǻǼǴǺǭǼDZǾǬDZǸǺǯǺ ǺǭǺǼǿǰǺǮǬǹǴȋ. ǚǭǺǼǿǰǺǮǬǹǴDZ (ǛǼǺǴdzǮǺǰǴǾDZǷȈ) ǶǺǷ-ǮǺ, ȄǾ. ǝǾǼǬǹǬ ǝǾǺǴǸǺǽǾȈ ǏǺǹǴǺǽǶǺǻ 4-ȁ dzDZǼǶǬǷȈǹȇǵ "Ocular" 1 ǝǤnj 9000 ǞǺǹǺǸDZǾǼ ǽǺ ǽǾDZǾȀǺǹDZǹǰǺǽǶǺǻǺǸ (ǩǵ ȉǹǰ ǐǴ, 1 ǫǻǺǹǴȋ 700 njǮǾǺǼDZȀǶDZǼǬǾǺǸDZǾǼ MRK-7000 Huvitz (ǛǺǮDZǼDZǹǹȇǵ) 1 Ǫ-ǖǺǼDZȋ 190000 ǥDZǷDZǮǬȋ ǷǬǸǻǬ ǽ ǬǻǻǷǬǹǬȂǴǺǹǹȇǸ ǾǺǹǺǸDZǾǼǺǸ ǏǺǷȈǰǸǬǹǬ TSL Tomey / ǗǬǸǻǬ ȅDZǷDZǮǬȋ SL-P-00 1 ǏDZǼǸǬǹǴȋ 145000 ǙǬǭǺǼ ǻǼǺǭǹȇȁ ǺȃǶǺǮȇȁ ǷǴǹdz SHIN Nippon 1 ǫǻǺǹǴȋ 24900 ǙDZǻǼȋǸǺǵ ǭǴǹǺǶǿǷȋǼǹȇǵ ǺȀǾǬǷȈǸǺǽǶǺǻ, ǸǺǰDZǷȈ Omega 500 ǝ-04.33.531 Heine 1 ǏDZǼǸǬǹǴȋ 82500 ǚȀǾǬǷȈǸǺǽǶǺǻ ǼǿȃǹǺǵ ǽ ǻǺǰdzǬǼȋǰǶǺǵ ǺǾ ǽDZǾǴ Beta 200S C-261-20-376 Heine Optotechnik 1 ǏDZǼǸǬǹǴȋ 47000 ǖǺǸǻȈȊǾDZǼǹȇǵ ǻDZǼǴǸDZǾǼ Centerfield || ,Oculus / njǹǬǷǴdzǬǾǺǼ ǺǻǼDZǰDZǷDZǹǴȋ ǯǼǬǹǴȂ ǰDZȀDZǶǾǺǮ Ǵ ǽǮDZǾǺǮǺǵ ȃǿǮǽǾǮǴǾDZǷȈǹǺǽǾǴ ǻǺǷȋ dzǼDZǹǴȋ ǶǺǸǻȈȊǾDZǼǴdzǴǼǺǮǬǹǹȇǵ njǛǓ-30/50/100 ǛDZǼǴǾDZǽǾ (ǭDZdz ǶǺǸǻȈȊǾDZǼǬ) 1 ǏDZǼǸǬǹǴȋ / ǜǺǽǽǴȋ 520000 njǻǻǬǼǬǾ ǖ-ǷǬdzDZǼǹȇǵ "ǗnjǝǞ-01" (ǚǚǚ "Ǟǜǔǘnj") 1 ǜǺǽǽǴȋ 30400 njǻǻǬǼǬǾ ǸǬǯǹǴǾǺǾDZǼǬǻDZǮǾǴȃDZǽǶǴǵ njǘǚ-njǞǚǝ ǽ ǻǼǴǽǾǬǮǶǺǵ njǸǭǷǴǺ-1 (ǚǚǚ "Ǟǜǔǘnj") 1 ǜǺǽǽǴȋ 43600 ǟǽǾǼǺǵǽǾǮǺ-ǻǼǴǽǾǬǮǶǬ ǰǷȋ ǷDZȃDZǹǴȋ ǽǻǬdzǸǬ ǬǶǶǺǸǺǰǬȂǴǴ Ǵ ǬǸǭǷǴǺǻǴǴ "ǖnjǝǖnjǐ" Ƕ Ǭǻǻ. njǘǚ njǞǚǝ (ǚǚǚ Ǟǜǔǘnj") 1 ǜǺǽǽǴȋ 28900 ǔǹǰǴǶǬǾǺǼ ǮǹǿǾǼǴǯǷǬdzǹǺǯǺ ǰǬǮǷDZǹǴȋ ǔǏǐ-02 "Ǜǜnj" 1 ǜǺǽǽǴȋ 16000 ǖǺǸǻȈȊǾDZǼǹȇǵ ǭDZǽǶǺǹǾǬǶǾǹȇǵ ǬǮǾǺǸǬǾǴȃDZǽǶǴǵ ǾǺǹǺǸDZǾǼ ǖǞ-800 1 Ǫ-ǖǺǼDZȋ 190000 njǮǾǺǸǬǾǴȃDZǽǶǴǵ ǻǼǺDZǶǾǺǼ dzǹǬǶǺǮ CǝP-3100 ǽ ǻǿǷȈǾǺǸ ǐǟ, Huvitz ) ǽ ǼǿǽǽǶǴǸǴ ǭǿǶǮǬǸǴ ǽ ǻǼǺDZǶȂǴǺǹǹȇǸ ȉǶǼǬǹǺǸ. 1 Ǫ-ǖǺǼDZȋ 38000 ǜǬǭǺȃDZDZ ǸDZǽǾǺ ǮǼǬȃǬ ǺȀǾǬǷȈǸǺǷǺǯǬ "Optopol" 1 ǛǺǷȈȄǬ 140000 ǤǶǬȀ ǸDZǰǴȂǴǹǽǶǴǵ ǰǮǿǽǾǮǺǼȃǬǾȇǵ 1 ǜǺǽǽǴȋ 7000 ǖǮǬǼȂDZǮǬȋ ǷǬǸǻǬ ǖǜǔǝǞnjǗǗ-2 dzǬǶǼȇǾǺǯǺ ǾǴǻǬ (ǜǺǽǽǴȋ) 1 ǜǺǽǽǴȋ 3500 ǝǾǺǷǴǶ ȉǷDZǶǾǼǴȃDZǽǶǴǵ ǰǷȋ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǴȁ ǻǼǴǭǺǼǺǮ ,ǼDZǯǿǷǴǼǿDZǸȇǵ ǻǺ ǮȇǽǺǾDZ (Ǫ ǖǺǼDZȋ) 2 Ǫ-ǖǺǼDZȋ 14000 ǝǾǺǷ ǰǷȋ ǮǼǬȃǬ (1-ǾǿǸǭ ǹǬ ȁǼǺǸ ǺǻǺǼǬȁ) (ǞǺǼǯǺǮȇǵ ǰǺǸ njǎǖ") 1 ǜǺǽǽǴȋ 4000 ǝǾǿǷ ǰǷȋ ǮǼǬȃǬ /ǻǬȂǴDZǹǾǬ (ǞǺǼǯǺǮȇǵ ǰǺǸ "njǎǖ") 2 ǜǺǽǽǴȋ 1200 ǎDZȄǬǷǶǬ ǹǬǻǺǷȈǹǬȋ ǎǙ-1 (ǞǺǼǯǺǮȇǵ ǰǺǸ "njǎǖ") 1 ǜǺǽǽǴȋ 780 ǖǿȄDZǾǶǬ ǸDZǰǴȂǴǹǽǶǬȋ ǖǘǝ-1 (ǐǺǽȃǬǾǴǹǽǶǴǵ dzǬǮǺǰ ǸDZǰ. ǺǭǺǼǿǰǺǮǬǹǴȋ) 1 ǜǺǽǽǴȋ 4000 ǝǾǿǷ ǸDZǰǴȂǴǹǽǶǴǵ 030\S(ǽ ǷǴȀǾ-ǯǬdzǺǸ)0ǻǹDZǮǸǬǾǴȃDZǽǶǴ ǻǺǰǹǴǸǬȊȅǴǵǽȋ 2 ǜǺǽǽǴȋ 8000 ǞǬǭǷǴȂȇ ǻǺǼǺǯǺǮȇDZ ǪǽǾǺǮǺǵ ǰǷȋ ǴǽǽǷDZǰǺǮǬǹǴȋ ȂǮDZǾǺǺȅǿȅDZǹǴȋ, ǜǺǽǽǴȋ (ǚǚǚ "njǽǶǴǹ") 1 ǜǺǽǽǴȋ 2500 ǗǴǹdzǬ ǏǺǷȈǸǬǹǬ, ǝǬǹǶǾ-ǛDZǾDZǼǭǿǼǯ (ǚǚǚ "njǽǶǴǹ") 1 ǜǺǽǽǴȋ 1800 ǐǴǺǻǾǼǴǸDZǾǼ TW 1001 ȀǴǼǸȇ TOWOO 1 ǖǴǾǬǵ 19 000, 0 ǎǺdzǰǿȁǺǺȃǴǽǾǴǾDZǷȈ-ǿǮǷǬDzǹǴǾDZǷȈ-ǴǺǹǴdzǬǾǺǼ Air Comfort 3SK-ACO304 1 Ǫ-ǖǺǼDZȋ 15000 ǖǺǹǾDZǵǹDZǼ ǰǷȋ dzǬǸǬȃǴǮǬǹǴȋ ǴǹǽǾǼǿǸDZǹǾǺǮ (ǖǐǝ-ǖǜǚǙǞ) 1 ǜǺǽǽǴȋ 1000

6 ǖǺǹǰǴȂǴǺǹDZǼ 1 ǫǻǺǹǴȋ 30000 ǩǶdzǺȀǾǬǷȈǸǺǸDZǾǼ 1 ǜǺǽǽǴȋ 6500 ǜDZǾǴǹǺǽǶǺǻ ȉǷDZǶǾǼǴȃDZǽǶǴǵ ǎǑǞnj 200,3.5Ǯ 1 ǏDZǼǸǬǹǴȋ 16000 ǗǴǹdzǬ ǰǷȋ ǺȀǾǬǷȈǸǺǽǶǺǻǴǴ ǽ ȅDZǷDZǮǺǵ ǷǬǸǻǺǵ 60ǐ ǴǷǴ 75ǐ (ǚǚǚ "njǽǶǴǹ") 1 ǜǺǽǽǴȋ 3000 ǗǴǹdzǬ ǬǽȀDZǼǴȃDZǽǶǬȋ ǰǷȋ ǺȀǾǬǷȈǸǺǽǶǺǻǴǴ ǽ ǭǴǹǺǶǿǷȋǼǹȇǸ ǺȀǾǬǷȈǸǺǽǶǺǻǺǸ 30ǰ ǴǷǴ 20ǰ ǚǚǚ njǽǶǴǹ") 1 ǜǺǽǽǴȋ 5000 nj-ǽǶǬǹ ǻǬȁǴǸDZǾǼ Tomey 1 ǫǻǺǹǴȋ 267000 ǺǻǼǬǮǬ ǻǼǺǭǹǬȋ ǽ ǾDZǷDZǽǶǺǻǴȃDZǽǶǴǸǴ dzǬǿȄǹǴǶǬǸǴ 2 ǜǺǽǽǴȋ 3900 ǽǶǴǬǽǶǺǻǴȃDZǽǶǴDZ ǷǴǹDZǵǶǴ ǹǬǭǺǼ 1 ǜǺǽǽǴȋ 3400 ǼǿȃǹǺǵ dzDZǼǶǬǷȈǹȇǵ ǺȀǾǬǷȈǸǺǽǶǺǻ 1 ǜǺǽǽǴȋ 2900 ǒǬǷȊdzǴ ǹǬ ǺǶǹǬ 1 ǜǺǽǽǴȋ 6000 ǞǺǹǺǸDZǾǼ ǘǬǶǷǬǶǺǮǬ ǞǞǘ-2 2 ǜǺǽǽǴȋ 800 ǔǞǚǏǚ: 1913280 ǜǬǽȃDZǾ dzǬǾǼǬǾ ǹǬ ǷǴȂDZǹdzǴǼǺǮǬǹǴDZ ʻ̨̛̛̥̖̦̦̖̌̏̌ ˁ̨̨̛̯̥̭̯̽ ˀ̨̨̨̭̪̯̬̖̦̬̍̌̔̚ (ˁˑʯ ̦̌ ̶̡̛̛̛̥̖̦̭̖̔ ̛̱̭̣̱̐)1 22 500 ʶ̨̨̨̛̦̭̣̯̦̖̌̐̏ ̨̨̨̛̭̪̬̙̖̦̖̏̔ ˁˑʯ ̦̌ ̶̡̛̛̛̥̖̦̭̖̔ ̛̱̭̣̱̐ 35 000 ˀ̨̨̨̭̪̯̬̖̦̬̍̌̔̚ (ˁˑʯ ̦̌ ̨̨̨̛̪̬̭̯̏̔̏̚) 17 500 ʶ̨̨̨̛̦̭̣̯̦̖̌̐̏ ̨̨̨̛̭̪̬̙̖̦̖̏̔ ˁˑʯ ̦̌ ̨̨̨̛̪̬̭̯̏̔̏̚ 30 000 ls̨̨̨̬̐̏ ̦̌ ̶̛̛̛̱̯̣̌̀̚ ̶̵̡̛̛̛̥̖̦̭̔ ̵̨̨̨̯̔̏ 3 500 ʥ̡̛̯̖̬̣̦̼̜̌̌̽ ̡̨̨̦̯̬̣̽ ̶̛̛̛̛̭̯̖̬̣̌̚ 7 800 ʸ̨̨̬̯̬̦̼̖̌̍̌ ̨̛̛̭̭̣̖̦̔̏̌́ 3 500 ʶ̨̨̨̛̦̭̣̯̦̖̌̐̏ ̨̨̨̛̭̪̬̙̖̦̖̏̔ ̸̨̛̪̣̱̖̦́ ̶̛̛̛̣̖̦̚ (̛̥̖̱̭̣̱̔̐)2 98 000 ʧ̨̨̛̭̪̹̣̦̌ ̌̚ ̸̼̱̏̔̌ ̶̛̛̛̣̖̦̚ (̛̥̖̱̭̣̱̔̐) 2 600 ʶ̨̨̨̛̦̭̣̯̦̖̌̐̏ ̨̨̨̛̭̪̬̙̖̦̖̏̔ ̸̨̛̪̣̱̖̦́ ̶̛̛̛̣̖̦̚ (̨̨̨̛̪̬̭̯̏̔̏̚) 60 000 ʧ̨̨̛̭̪̹̣̦̌ ̌̚ ̸̼̱̏̔̌ ̶̛̛̛̣̖̦̚ (̨̨̨̛̪̬̭̯̏̔̏̚) 2 600 ʦ̨̭̖̐ 283 000 1 ȼ ɬɟɱɟɧɢɟ 3 ɧɟɞɟɥɶ ɫɨ ɞɧɹ ɩɨɞɝɨɬɨɜɤɢ ɢ ɨɫɧɚɳɟɧɢɹ ɩɨɦɟɳɟɧɢɹ ɤɥɢɧɢɤɢ. 2 ȼ ɬɟɱɟɧɢɟ 1 ɦɟɫɹɰɚ ɫɨ ɞɧɹ ɩɨɞɚɱɢ ɩɚɤɟɬɚ ɞɨɤɭɦɟɧɬɨɜ ɧɚ ɥɢɰɟɧɡɢɪɨɜɚɧɢɟ

7 ǜǬǽȃDZǾ dzǬǾǼǬǾ ǹǬ ǻǼǴǺǭǼDZǾDZǹǴDZ ǸDZǭDZǷǴ ǖǺǹǽǿǷȈǾǬȂǴǺǹǹȇǵ ǶǬǭǴǹDZǾ ǘǬǷǬȋ ǺǻDZǼǬȂǴǺǹǹǬȋ ǛǬǷǬǾǬ ǖǺǸǹǬǾǬ ǻDZǼǽǺǹǬǷǬ ǖǬǭǴǹDZǾ ǯǷǬǮǮǼǬȃǬ ǘǬǽǾDZǼǽǶǬȋ ǡǺǷǷ ǎǽDZǯǺ, DZǰ. ǢDZǹǬ, Ǽǿǭ. ǝǿǸǸǬ ˁ̨̯̣̼ 2 0 1 1 2 2 8 4 000 32 000 ˁ̯̱̣̽́ 4 2 2 4 3 2 4 21 910 19 110 ˌ̴̡̼̌ 1 2 2 1 1 1 8 4 000 32 000 ʶ̨̬̖̭̣ ̡̨̨̛̬̱̯̖̣̏̔́ 1 1 5 000 5 000 ˀ̖̭̖̪̹̦ 1 1 15 000 15 000 ʧ̨̬̖̬̌̔̍ 1 1 10 000 10 000 ˁ̨̡̯̜̌ ̣̔́ ̸̨̡̨̏ 1 1 6 000 6 000 ʦ̛̛̯̬̦̌ ̣̔́ ̸̨̡̨̏ 2 2 1 000 2 000 ʶ̨̬̖̭̣ 1 1 2 4 10 000 40 000 lș̛̏̌ 1 1 5 000 15 000 ʶ̱̣̖̬ 1 1 9 000 9 000 ʤ̨̯̥̯̏̌ ̣̔́ ̛̦̖̦̌̔̏̌́ ̵̛̣̍̌ 1 1 23 900 23 900 ˃̨̛̖̣̖̬̏̚ 1 1 22 000 22 000 ʶ̛̬̯̦̼̌ 3 3 1 500 4 500 ʰ˃ʽʧʽ: 235 510 ʻ̸̖̱̯̖̦̦̌́ ̥̖̖̣̍̽ (30%) 70 653 ʦˁlzʧʽ: 306 163

8 ǜǬǽȃDZǾ ǹDZǺǭȁǺǰǴǸǺǵ ǻǷǺȅǬǰǴ Ǵ ǾǼDZǭǺǮǬǹǴȋ Ƕ ǻǺǸDZȅDZǹǴȊ ǰǷȋ ǻǺǷǿȃDZǹǴȋ ǷǴȂDZǹdzǴǴ ǹǬ ǺǶǬdzǬǹǴDZ ǸDZǰǴȂǴǹǽǶǴȁ ǿǽǷǿǯ. Ɋɢɫɭɧɨɤ 1ɉɨɦɟɳɟɧɢɟ ɤɥɢɧɢɤɢ3 ǘǴǹǴǸǬǷȈǹǬȋ ǽǿǸǸǬǼǹǬȋ ǻǷǺȅǬǰȈ ǻǺǸDZȅDZǹǴǵ Ǯ ǽǺǺǾǮDZǾǽǾǮǴǴ ǽ ǹǺǼǸǬǸǴ ǝǬǹǛǴǙ ǽǺǽǾǬǮǷȋDZǾ 120 ǶǮ Ǹ. ǞǼDZǭǺǮǬǹǴȋ Ƕ ǻǺǸDZȅDZǹǴȊ ǻǼDZǰǿǽǸǬǾǼǴǮǬȊǾ ǹǬǷǴȃǴDZ ǺǾǰDZǷȈǹǺǯǺ ǮȁǺǰǴ ǷǴǭǺ, ǶǬǶ ǸǴǹǴǸǿǸ, ǺǾǰDZǷȈǹǺǯǺ ǮȁǺǰǬ Ǯ ǭǷǺǶ ǻǺǸDZȅDZǹǴǵ, ǹǬȁǺǰȋȅǴȁǽȋ Ǯ ǺǭȅDZǸ dzǰǬǹǴǴ. 3 ɋɯɟɦɚ ɩɨɦɟɳɟɧɢɹ ɹɜɥɹɟɬɫɹ ɭɫɥɨɜɧɨɣ, ɢɫɯɨɞɹ ɢɡ ɬɪɟɛɨɜɚɧɢɣ ɩɨ ɩɥɨɳɚɞɢ, ɧɚɥɢɱɢɸ ɨɤɨɧ ɢ ɞɜɟɪɟɣ.

9 ǠǴǹǬǹǽǺǮȇDZ ǻǼǺǯǹǺdzȇ ǻǼǺDZǶǾǬ. ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz Ǵ ǭǬǷǬǹǽ ǹǬǷǴȃǹǺǽǾǴ ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz ǻǺ ǮǴǰǬǸ ǰDZȋǾDZǷȈǹǺǽǾǴ

10 ǛǼǴǭȇǷȈ ǻǼǺDZǶǾǬ (ǹǬǼǬǽǾǬȊȅǴǸ ǴǾǺǯǺǸ). ǚǭȅǬȋ ȃǴǽǾǬȋ ǻǼǴǭȇǷȈ ǺǾ ǼǬǭǺǾȇ ǶǷǴǹǴǶǴ dzǬ ǼǬǽȃDZǾǹȇǵ ǻDZǼǴǺǰ ǽǺǽǾǬǮǴǾ 10 822 124 ǼǿǭǷDZǵ. ǜǬǽǻǼDZǰDZǷDZǹǴDZ ǻǼǴǭȇǷǴ ǻǺ ǶǮǬǼǾǬǷǬǸ ǺǾǺǭǼǬDzDZǹǺ ǹǬ ǯǼǬȀǴǶDZ ǹǴDzDZ: ǛǼǴǭȇǷȈ ǻǺ ǶǮǬǼǾǬǷǬǸ ɋɬɪɨɤɚ 4-12.2011 2012 ɝɨɞ 2013 ɝɨɞ 1-3.2014 ǣǔǝǞnjǫ ǛǜǔǍǧǗǨ -4134808 5351138 7683994 1921799 ǙDZǼǬǽǻǼDZǰDZǷDZǹǹǬȋ ǻǼǴǭȇǷȈ ǻǼDZǰȇǰǿȅDZǯǺ ǻDZǼǴǺǰǬ -4134808 1216330 8900324 ǛǜǔǍǧǗǨ ǖ ǜnjǝǛǜǑǐǑǗǑǙǔǪ -4134808 1216330 8900324 10822124

11 ǩȀȀDZǶǾǴǮǹǺǽǾȈ ǴǹǮDZǽǾǴȂǴǵ ɉɨɤɚɡɚɬɟɥɶ Ɋɭɛɥɢ Ⱦɨɥɥɚɪ ɋɒȺ ɋɬɚɜɤɚ ɞɢɫɤɨɧɬɢɪɨɜɚɧɢɹ, % 8,00 4,00 ɉɟɪɢɨɞ ɨɤɭɩɚɟɦɨɫɬɢ - PB, ɦɟɫ. 21 21 ɑɢɫɬɵɣ ɩɪɢɜɟɞɟɧɧɵɣ ɞɨɯɨɞ - NPV 7 994 012 298 138 ɂɧɞɟɤɫ ɩɪɢɛɵɥɶɧɨɫɬɢ - PI 2,68 2,87 ȼɧɭɬɪɟɧɧɹɹ ɧɨɪɦɚ ɪɟɧɬɚɛɟɥɶɧɨɫɬɢ - IRR, % 91,34 91,34 ɉɟɪɢɨɞ ɪɚɫɱɟɬɚ ɢɧɬɟɝɪɚɥɶɧɵɯ ɩɨɤɚɡɚɬɟɥɟɣ - 36 ɦɟɫ. ǔǹǰDZǶǽ ǻǼǴǭȇǷȈǹǺǽǾǴ PI ǰDZǸǺǹǽǾǼǴǼǿDZǾ ǺǾǹǺǽǴǾDZǷȈǹǿȊ ǮDZǷǴȃǴǹǿ ǰǺȁǺǰǹǺǽǾǴ ǻǼǺDZǶǾǬ. ǚǹ ǼǬǽǽȃǴǾȇǮǬDZǾǽȋ, ǶǬǶ ǺǾǹǺȄDZǹǴDZ ǽǿǸǸȇ ȃǴǽǾȇȁ ǰDZǹDZDzǹȇȁ ǻǺǾǺǶǺǮ ǻǺ ǸDZǽȋȂǬǸ ǻǼǺDZǶǾǬ Ƕ ǽǿǸǸDZ ǴǹǮDZǽǾǴȂǴǵ Ǵ ǺǻǼDZǰDZǷȋDZǾ ǽǿǸǸǿ ǻǼǴǭȇǷǴ ǹǬ DZǰǴǹǴȂǿ ǴǹǮDZǽǾǴǼǺǮǬǹǹȇȁ ǽǼDZǰǽǾǮ. ǚǭȋdzǬǾDZǷȈǹǺDZ ǿǽǷǺǮǴDZ ǼDZǬǷǴdzǬȂǴǴ ǻǼǺDZǶǾǬ: ǴǹǰDZǶǽ ǻǼǴǭȇǷȈǹǺǽǾǴ ǰǺǷDzDZǹ ǭȇǾȈ ǭǺǷȈȄDZ 1. ǛǷǬǹǴǼǿDZǸȇǵ ȃǴǽǾȇǵ ǻǼǴǮDZǰDZǹǹȇǵ ǰǺȁǺǰ ǻǼǺDZǶǾǬ (NPV) ǽǺǽǾǬǮǴǾ 7 994 012 ǼǿǭǷDZǵ. ǛǺǶǬdzǬǾDZǷȈ NPV ǻǼDZǰǽǾǬǮǷȋDZǾ ǬǭǽǺǷȊǾǹǿȊ ǮDZǷǴȃǴǹǿ ǰǺȁǺǰǬ ǺǾ ǼDZǬǷǴdzǬȂǴǴ ǻǼǺDZǶǾǬ ǽ ǿȃDZǾǺǸ ǺDzǴǰǬDZǸǺǯǺ ǴdzǸDZǹDZǹǴȋ ǽǾǺǴǸǺǽǾǴ ǰDZǹDZǯ. ǚǭȋdzǬǾDZǷȈǹǺDZ ǿǽǷǺǮǴDZ ǼDZǬǷǴdzǬȂǴǴ ǻǼǺDZǶǾǬ: ȃǴǽǾȇǵ ǻǼǴǮDZǰDZǹǹȇǵ ǰǺȁǺǰ ǰǺǷDzDZǹ ǭȇǾȈ ǹDZǺǾǼǴȂǬǾDZǷȈǹȇǸ. ǏǼǬȀǴǶ ǺǶǿǻǬDZǸǺǽǾǴ (NPV) Ǯ ǼǿǭǷȋȁ ǖǬǶ ǮǴǰǹǺ Ǵdz ǯǼǬȀǴǶǬ, dzǬǾǼǬǾȇ ǹǬ ǽǺdzǰǬǹǴDZ ǶǷǴǹǴǶǴ ǺǶǿǻȋǾǽȋ Ǯ ǶǺǹȂDZ 2012 ǯǺǰǬ.

12 ʛ˃˓ˍˈ˕ˋːˆˑ˅˞ˌ ˃ː˃ˎˋˊ ǞDZǹǰDZǹȂǴǴ ǼǬdzǮǴǾǴȋ ǺǾǼǬǽǷǴ. ǎ ǜǺǽǽǴǴ ǴǸDZDZǾǽȋ ǺǭȅǬȋ ǾDZǹǰDZǹȂǴȋ Ƕ ǰDZȀǴȂǴǾǿ ǽǻDZȂǴǬǷǴǽǾǺǮ ǺȀǾǬǷȈǸǺǷǺǯǺǮ Ǯ ǬǸǭǿǷǬǾǺǼǹǺ ǻǺǷǴǶǷǴǹǴȃDZǽǶǺǵ ǽDZǾǴ. ǣǴǽǷDZǹǹǺǽǾȈ ǺȀǾǬǷȈǸǺǷǺǯǺǮ ǬǸǭǿǷǬǾǺǼǹǺǻǺǷǴǶǷǴǹǴȃDZǽǶǺǯǺ dzǮDZǹǬ ǹǬ 10 Ǿȇǽ. ǹǬǽDZǷDZǹǴȋ ǽǺǽǾǬǮǷȋDZǾ Ǯ ǽǼDZǰǹDZǸ ǻǺ ǜǺǽǽǴǴ 0,55 ǻǼǴ ȃǴǽǷDZ ȄǾǬǾǹȇȁ ǰǺǷDzǹǺǽǾDZǵ 0,78 ǹǬ 10 Ǿȇǽ. ǹǬǽDZǷDZǹǴȋ, ȃǾǺ ǽǮǴǰDZǾDZǷȈǽǾǮǿDZǾ Ǻ ǹDZǿǶǺǸǻǷDZǶǾǺǮǬǹǹǺǽǾǴ ǴǸDZȊȅǴȁǽȋ ȄǾǬǾǺǮ4. ǐǬǹǹǺDZ ǺǭǽǾǺȋǾDZǷȈǽǾǮǺ ǻǺdzǮǺǷȋDZǾ ǽȃǴǾǬǾȈ, ȃǾǺ ǶǷǴǹǴǶǬ ǭǿǰDZǾ ǼǬǭǺǾǬǾȈ ǹǬ ǼȇǹǶDZ, ǴǸDZȊȅDZǸ ǰDZȀǴȂǴǾ ǻǼDZǰǷǺDzDZǹǴȋ, ȃǾǺ ǽǹǴDzǬDZǾ ǴǹǮDZǽǾǴȂǴǺǹǹȇDZ ǼǴǽǶǴ. ǚǭȅǴǸ ǹǬǻǼǬǮǷDZǹǴDZǸ ǼǬdzǮǴǾǴȋ ǺǾǼǬǽǷǴ ȋǮǷȋȊǾǽȋ ǬǶǾǴǮǹǺDZ ǮǹDZǰǼDZǹǴDZ ǽǾǬȂǴǺǹǬǼdzǬǸDZȅǬȊȅǴȁ, ǼDZǽǿǼǽǺǽǭDZǼDZǯǬȊȅǴȁ ǶǷǴǹǴȃDZǽǶǴȁ ǾDZȁǹǺǷǺǯǴǵ, ȃǬǽǾǴȃǹǺDZ ǮȇǮDZǰDZǹǴDZ ǹǬ ǬǸǭǿǷǬǾǺǼǹȇǵ ǿǼǺǮDZǹȈ ǷDZȃDZǭǹǺǵ (ǶǺǹǽDZǼǮǬǾǴǮǹǺǵ Ǵ ȁǴǼǿǼǯǴȃDZǽǶǺǵ) ǻǺǸǺȅǴ, ǶǺǸǻǷDZǶǽǹǺDZ ǽǺǮDZǼȄDZǹǽǾǮǺǮǬǹǴDZ ǸDZǼ ǻǺ ǻǼǺȀǴǷǬǶǾǴǶDZ dzǬǭǺǷDZǮǬǹǴǵ, ǻǺǮȇȄDZǹǴȊ ǺǭǼǬȅǬDZǸǺǽǾǴ ǻǬȂǴDZǹǾǺǮ dzǬ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǺǵ ǻǺǸǺȅȈȊ. ǖǼǬǵǹDZ ǽDZǼȈDZdzǹȇǸ ǮǺǻǼǺǽǺǸ ǺǽǾǬDZǾǽȋ ǻǼǴǭǷǴDzDZǹǴDZ ǶǬȃDZǽǾǮDZǹǹǺǵ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǺǵ ǻǺǸǺȅǴ DzǴǾDZǷȋǸ ǽDZǷǬ… ǛǺǮȇȄDZǹǴDZ ȉȀȀDZǶǾǴǮǹǺǽǾǴ ǷDZȃDZǹǴȋ ǺȀǾǬǷȈǸǺǻǬǾǺǷǺǯǴǴ ǹDZǮǺdzǸǺDzǹǺ ǭDZdz ǰǺǷDzǹǺǯǺ ǸǬǾDZǼǴǬǷȈǹǺ ǾDZȁǹǴȃDZǽǶǺǯǺ ǺǭDZǽǻDZȃDZǹǴȋ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǴȁ ǶǷǴǹǴǶ... ǝǺdzǰǬǹǴDZ ǽDZǾǴ ǶǷǴǹǴǶ Ǯ ǼǬǸǶǬȁ ǰǬǹǹǺǯǺ ǻǼǺDZǶǾǬ ǷDZDzǴǾ Ǯ ǺǭȅDZǸ ǼǿǽǷDZ ǼǬdzǮǴǾǴȋ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǺǵ ǺǾǼǬǽǷǴ, ȃǾǺ ǻǺdzǮǺǷȋDZǾ ǽȃǴǾǬǾȈ ǴdzǭǼǬǹǹǿȊ ǽǾǼǬǾDZǯǴȊ ǻǼǬǮǴǷȈǹǺǵ, Ǭ ǾǬǶDzDZ ǼǬǽǽȃǴǾȇǮǬǾȈ ǹǬ ǭǿǰǿȅǿȊ ǻǺǰǰDZǼDzǶǿ ǮǷǬǽǾDZǵ Ǯ ǼǬǵǺǹǬȁ ǼǬǭǺǾȇ ǶǷǴǹǴǶ. ǛǺǾDZǹȂǴǬǷȈǹȇǵ ǺǭȆDZǸ ǼȇǹǶǬ. ǓǬǭǺǷDZǮǬDZǸǺǽǾȈ ǻǬǾǺǷǺǯǴDZǵ ǺǼǯǬǹǬ dzǼDZǹǴȋ ǹǬ ǾDZǼǼǴǾǺǼǴǴ ǜǠ ǽǺǽǾǬǮǷȋDZǾ ǺǶǺǷǺ 11 Ǿȇǽ. ǹǬ 100 Ǿȇǽ. ǹǬǽDZǷDZǹǴȋ. ǝ ǿȃDZǾǺǸ dzǬǭǺǷDZǮǬǹǴǵ ǯǷǬdz Ǵ ǬǹǺǸǬǷǴǵ ǼDZȀǼǬǶȂǴǴ ȃǴǽǷǺ ǻǺǽDZȅDZǹǴǵ Ƕ ǮǼǬȃǬǸ ǺȀǾǬǷȈǸǺǷǺǯǬǸ ǽǺǽǾǬǮǷȋDZǾ ǺǶǺǷǺ 65,5 ǸǷǹ. Ǯ ǯǺǰ, Ǿ. DZ. dzǬ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǺǵ ǻǺǸǺȅȈȊ DZDzDZǯǺǰǹǺ ǺǭǼǬȅǬDZǾǽȋ ǶǬDzǰȇǵ ǮǾǺǼǺǵ ǯǼǬDzǰǬǹǴǹ ǜǺǽǽǴǴ. ǣǴǽǷDZǹǹǺǽǾȈ ǹǬǽDZǷDZǹǴȋ ǯ. ǥDZǷǶǺǮǺ Ǯ 2010 ǯǺǰǿ ǽǺǽǾǬǮǷȋǷǬ 108056 ȃDZǷǺǮDZǶ.5 ǚǭȅǬȋ ǶǺǷǴȃDZǽǾǮǺ ǷDZȃDZǭǹȇȁ ǿȃǼDZDzǰDZǹǴǵ Ǯ ǥDZǷǶǺǮǺ ǽǺǽǾǬǮǷȋDZǾ 21 DZǰǴǹǴȂǿ. 4 ɂɫɬɨɱɧɢɤ ɢɧɮɨɪɦɚɰɢɢ ɡɞɟɫɶ ɢ ɞɚɥɟɟ: ɜɵɫɬɭɩɥɟɧɢɟ ɩɪɟɞɫɟɞɚɬɟɥɹ Ɉɛɳɟɫɬɜɚ ɨɮɬɚɥɶɦɨɥɨɝɨɜ Ɋɨɫɫɢɢ ɏ ɉ. Ɍɚɯɱɢɞɢ ɧɚ ɤɨɧɝɪɟɫɫɟ ɨɮɬɚɥɶɦɨɥɨɝɨɜ ɜ ɢɸɧɟ 2010 ɝɨɞɚ. 5 ɂɫɬɨɱɧɢɤ ɢɧɮɨɪɦɚɰɢɢ: ȼɢɤɢɩɟɞɢɹ

13 ǛǼǴ ȉǾǺǸ, ǽǻDZȂǴǬǷǴdzǴǼǺǮǬǹǹȇDZ ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǴDZ ǶǷǴǹǴǶǴ Ǯ ǥDZǷǶǺǮǺ ǺǾǽǿǾǽǾǮǿȊǾ. ǞǬǶǴǸ ǺǭǼǬdzǺǸ, ǻǺ ǽǾǬǾǴǽǾǴǶDZ ǶǷǴǹǴǶǬ ǭǿǰDZǾ ǼǬǽǻǺǷǬǯǬǾȈ 54000 ǻǺǾDZǹȂǴǬǷȈǹȇȁ ǶǷǴDZǹǾǺǮ. ǎǺǻǼǺǽ Ǵȁ ǻǼǴǮǷDZȃDZǹǴȋ ǺǾǹǺǽǴǾǽȋ Ƕ ǺǭǷǬǽǾǴ ǸǬǼǶDZǾǴǹǯǬ, ȂDZǹǺǮǺǵ ǻǺǷǴǾǴǶǴ Ǵ ǻǼǺǰǮǴDzDZǹǴȋ. ǚǝǙǚǎǙǧǑ ǘǑǞǚǐǧ ǛǜǚǐǎǔǒǑǙǔǫ ©ǝǬǼǬȀǬǹǹǺDZ ǼǬǰǴǺ» ǛǺȃǾǴ ǮǽDZ ǺǻǼǺȄDZǹǹȇDZ ǻǼǬǶǾǴǶǿȊȅǴDZ ǮǼǬȃǴ, ǹDZdzǬǮǴǽǴǸǺ ǺǾ ǿǼǺǮǹȋ ǶǷǴǹǴǶ, ǿǭDZDzǰDZǹȇ, ȃǾǺ ǼDZǶǷǬǸǿ Ǵȁ ǸDZǰǴȂǴǹǽǶǺǸǿ ǿȃǼDZDzǰDZǹǴȊ ǽǺdzǰǬDZǾ, ǻǼDZDzǰDZ ǮǽDZǯǺ, ǼDZǻǿǾǬȂǴȋ ǽǼDZǰǴ ǻǬȂǴDZǹǾǺǮ. ǔ ǶǺǷǴȃDZǽǾǮǺ ǶǷǴDZǹǾǺǮ ǹǬǻǼȋǸǿȊ dzǬǮǴǽǴǾ ǺǾ ǶǬȃDZǽǾǮǬ ǿǽǷǿǯ. ǚǻǼǺǽȇ ǻǬȂǴDZǹǾǺǮ, ǹǬǻǼǬǮǷDZǹǹȇDZ ǹǬ ǮȇȋǽǹDZǹǴDZ, ǺǾǶǿǰǬ ǺǹǴ ǿdzǹǬǷǴ Ǻ ǶǷǴǹǴǶDZ, ǽǮǴǰDZǾDZǷȈǽǾǮǿȊǾ, ȃǾǺ ȃǬȅDZ ǮǽDZǯǺ ǺǾ ǽǮǺǴȁ dzǹǬǶǺǸȇȁ Ǵ ǼǺǰǽǾǮDZǹǹǴǶǺǮ. ǝǺǭǽǾǮDZǹǹǺ ǼDZǶǷǬǸǬ ǻǺ ȉȀȀDZǶǾǴǮǹǺǽǾǴ ǻǼǴǮǷDZȃDZǹǴȋ ǶǷǴDZǹǾǺǮ ǽǾǺǴǾ ǹǬ ǽDZǰȈǸǺǸ ǸDZǽǾDZ. ǚǭȆȋǮǷDZǹǴȋ Ǵ ǻǿǭǷǴǶǬȂǴǴ Ǯ ǻDZȃǬǾǴ ǝǼDZǰǹǴDZ Ǵ ǹDZǭǺǷȈȄǴDZ ǶǷǴǹǴǶǴ ǮǾǺǼǺDZ ǸDZǽǾǺ ǻǺ ȉȀȀDZǶǾǴǮǹǺǽǾǴ ǺǾǮǺǰȋǾ ǼDZǶǷǬǸDZ Ǯ ǻDZȃǬǾǹȇȁ ǝǘǔ. ǛǼDZDzǰDZ ǮǽDZǯǺ – Ǯ ǺǶǼǿDzǹȇȁ ǭDZǽǻǷǬǾǹȇȁ ǯǬdzDZǾǬȁ (ǾǴǼǬDz ǰǺ 40 Ǿȇǽ.). ǚǭȆȋǮǷDZǹǴDZ ǮDZǷǴȃǴǹǺǵ ǽǺ ǽǻǴȃDZȃǹȇǵ ǶǺǼǺǭǺǶ ǽǾǺǴǾ ǻǼǴǸDZǼǹǺ 5400 ǼǿǭǷDZǵ Ǵ ǰǬDZǾ ǼDZǶǷǬǸǺǰǬǾDZǷȊ ǰǺ 30% ǻDZǼǮǴȃǹȇȁ ǶǺǹǽǿǷȈǾǬȂǴǵ. ǚǭȆȋǮǷDZǹǴDZ ǬǹǬǷǺǯǴȃǹǺǯǺ ǼǬdzǸDZǼǬ Ǯ ǸǬǽǽǺǮǺǵ ǯǬdzDZǾDZ (ǹǬǻǼǴǸDZǼ, «ǝDZǸȈ ǰǹDZǵ») ǽǾǺǴǾ 40 Ǿȇǽ. ǼǿǭǷDZǵ – ȉǾǺ ǰǬDzDZ ǰǷȋ ǶǷǴǹǴǶ ǽǼDZǰǹDZǯǺ ȂDZǹǺǮǺǯǺ ǽDZǯǸDZǹǾǬ ǽǷǴȄǶǺǸ ǰǺǼǺǯǺ. ǞDZǷDZǮǴǰDZǹǴDZ, ǼǬǰǴǺ ǖǼǿǻǹȇDZ ǶǷǴǹǴǶǴ ǽȃǴǾǬȊǾ ǷǿȃȄǴǸ ǼDZǶǷǬǸǹȇǸ ǴǹǽǾǼǿǸDZǹǾǺǸ ǼǬǰǴǺ Ǵ ǶǬǭDZǷȈǹǺDZ ǾDZǷDZǮǴǰDZǹǴDZ (ǹǬȂǴǺǹǬǷȈǹȇDZ ǶǬǹǬǷȇ ǰǷȋ ǽǾǺǸǬǾǺǷǺǯǴǴ ǽǷǴȄǶǺǸ ǸǺȅǹȇǵ, Ǭ ǻǺǾǺǸǿ ǹDZǺǻǼǬǮǰǬǹǹǺ ǰǺǼǺǯǺǵ ǼDZǶǷǬǸǹȇǵ ǼDZǽǿǼǽ). ǝǾǺǴǸǺǽǾȈ ǰǮǿȁ ǾǼDZȁǸǴǹǿǾǹǺǯǺ ǼǺǷǴǶǬ ǹǬ ǶǬǭDZǷȈǹǺǸ ǾDZǷDZǮǴǰDZǹǴǴ ǻǼǴ ǰǮǿȁ ǾǼDZȁ ǻǺǶǬdzǬȁ Ǯ ǾDZȃDZǹǴDZ ǰǮǿȁ ǰǹDZǵ – ǺǶǺǷǺ ǾȇǽȋȃǴ ǰǺǷǷǬǼǺǮ. ǐǷȋ ǹDZǭǺǷȈȄǺǵ ǶǷǴǹǴǶǴ ǾǬǶǴDZ dzǬǾǼǬǾȇ ǹDZ ǺǻǼǬǮǰǬǹȇ: ǺǹǬ ǸǺDzDZǾ ǻǼǺǽǾǺ ǹDZ ǽǻǼǬǮǴǾȈǽȋ ǽ ǻǺǾǺǶǺǸ ǻǺǽDZǾǴǾDZǷDZǵ. ǙǬǼǿDzǹǬȋ ǼDZǶǷǬǸǬ ©ǙǬǼǿDzǹǬȋ ǼDZǶǷǬǸǬ (ǭǴǷǭǺǼǰ 3x6 Ǹ ǴǷǴ ǹǺǽǴǾDZǷȈ ǽǴǾǴ ȀǺǼǸǬǾǬ 1,8x1,2 Ǹ), ǼǬdzǸDZȅǬDZǸǬȋ ǼȋǰǺǸ ǽ ǸDZǰǴȂǴǹǽǶǴǸ ǿȃǼDZDzǰDZǹǴDZǸ, ǰǬDZǾ ȁǺǼǺȄǴǵ ȉȀȀDZǶǾ Ǵ ǺǼǯǬǹǴdzǬȂǴȋǸ, ǶǺǾǺǼȇDZ DzDZǷǬȊǾ ǻǼǴǮǷDZȃȈ ǹǺǮȇȁ ǶǷǴDZǹǾǺǮ, Ǵ ǮǹǺǮȈ ǺǾǶǼȇǮǬȊȅǴǸǽȋ

14 ǶǷǴǹǴǶǬǸ6. ǞǬǶǬȋ ǼDZǶǷǬǸǬ Ǯ ǺǽǹǺǮǹǺǸ ǼǬǽǽȃǴǾǬǹǬ ǹǬ ǷȊǰDZǵ ǹǴdzǶǺǯǺ Ǵ ǽǼDZǰǹDZǯǺ ǿǼǺǮǹȋ ǰǺǽǾǬǾǶǬ – ǾDZȁ, ǶǾǺ ǮȇǭǴǼǬDZǾ ǶǷǴǹǴǶǿ ǻǺ ǾDZǼǼǴǾǺǼǴǬǷȈǹǺǸǿ ǻǼǴdzǹǬǶǿ. ǐǴǼDZǶǾ ǸǬǼǶDZǾǴǹǯ ǩȀȀDZǶǾǴǮǹǺǽǾȈ ǰǴǼDZǶǾ ǸǬǼǶDZǾǴǹǯǬ ǶǷǴǹǴǶǴ ǺȂDZǹǴǮǬȊǾ ǻǺ ǼǬdzǹǺǸǿ. ǝǼDZǰǹǴDZ Ǵ ǹDZǭǺǷȈȄǴDZ ǶǷǴǹǴǶǴ – Ǵ ǮǹǺǮȈ ǺǾǶǼȇǮǬȊȅǴDZ, Ǵ «ǽǾǬǼǺDzǴǷȇ» – ǬǶǾǴǮǹǺ ǴǽǻǺǷȈdzǿȊǾ ȉǾǺǾ ǴǹǽǾǼǿǸDZǹǾ ǰǷȋ ǻǼǴǮǷDZȃDZǹǴȋ ǮǹǴǸǬǹǴȋ ǻǺǾDZǹȂǴǬǷȈǹȇȁ ǻǬȂǴDZǹǾǺǮ Ƕ ǽǮǺǴǸ ǿǽǷǿǯǬǸ. ǜǬǽǽȇǷǶǬ ǻǺ ǻǺȃǾǺǮȇǸ ȋȅǴǶǬǸ ǰǬDZǾ ǺǶǺǷǺ 30 ǻǼǺȂDZǹǾǺǮ ǻDZǼǮǴȃǹȇȁ ǶǺǹǽǿǷȈǾǬȂǴǵ. PR-ǬǶȂǴǴ ǝǹǴDzǬȋ ǮǼDZǸȋ ǺǾ ǮǼDZǸDZǹǴ ȂDZǹȇ Ǵ ǼǬdzǰǬǮǬȋ ǻǺǰǬǼǶǴ, ǸǺDzǹǺ dzǬǽǾǬǮǴǾȈ ǯǺǮǺǼǴǾȈ Ǻ ǽDZǭDZ. ǙǺ ȃǾǺǭȇ ǻǺ ǹǬǽǾǺȋȅDZǸǿ ǻǼǴǮǷDZȃȈ ǶǷǴDZǹǾǬ, ǹǿDzǹǺ ǻǼǴǰǿǸǬǾȈ ȃǾǺ ǾǺ ǹDZǺǼǰǴǹǬǼǹǺDZ. ǜǑǕǞǔǙǏ ǩǠǠǑǖǞǔǎǙǚǝǞǔ ǜǑǖǗnjǘǧ7 1. ǎǹǿǾǼDZǹǹǴǵ ǸǬǼǶDZǾǴǹǯ 2. «ǝǬǼǬȀǬǹǹǺDZ ǼǬǰǴǺ» 3. ǛǼDZdzDZǹǾǬȂǴǴ 4. ǜǬǭǺǾǬ ǽ ǶǺǼǻǺǼǬǾǴǮǹǺǵ ǶǷǴDZǹǾǿǼǺǵ 5. ǔǹǾDZǼǹDZǾ ǼDZǶǷǬǸǬ 6. ǙǬǼǿDzǹǬȋ ǼDZǶǷǬǸǬ 7. ǖǼǺǽǽ ǸǬǼǶDZǾǴǹǯ 8. ǜDZǶǷǬǸǬ Ǯ ǻDZȃǬǾǹȇȁ ǝǘǔ 9. ǜǬdzǰǬȃǬ ǻǼǴǯǷǬȄDZǹǴǵ 10. ǛǺȃǾǺǮǬȋ ǼǬǽǽȇǷǶǬ 6 ɂɫɬɨɱɧɢɤ ɢɧɮɨɪɦɚɰɢɢ: ɘɪɢɣ Ƚɚɥɢɛɨɜ, ɤɨɦɦɟɪɱɟɫɤɢɣ ɞɢɪɟɤɬɨɪ ɪɟɤɥɚɦɧɨɝɨ ɚɝɟɧɬɫɬɜɚ «ɇɌȺ Ʉɨɪɩɨɪɚɰɢɹ». 7 ɂɫɬɨɱɧɢɤ ɢɧɮɨɪɦɚɰɢɢ: ɂɧɮɨɪɦɚɰɢɨɧɧɚɹ ɫɥɭɠɛɚ «ɉɨɫɨɥɶɫɬɜɨ ɦɟɞɢɰɢɧɵ»

15 SWOT-ǬǹǬǷǴdz ǺȀǾǬǷȈǸǺǷǺǯǴȃDZǽǶǺǵ ǶǷǴǹǴǶǴ. ǚǭǺdzǹǬȃDZǹǴȋ: S- ǽǴǷǬ, W- ǽǷǬǭǺǽǾȈ, O- ǮǺdzǸǺDzǹǺǽǾȈ, T – ǿǯǼǺdzǬ ǚȂDZǹǶǴ: z – ǮǬDzǹǺǽǾȈ, p-ǺǻǼDZǰDZǷDZǹǹǺǽǾȈ, v- dzǹǬȃǴǸǺǽǾȈ (ǼǬǽǽȃǴǾȇǮǬDZǾǽȋ, ǶǬǶ z*p/100) ǖǬDzǰȇǵ ȀǬǶǾǺǼ ǺȂDZǹǴǮǬDZǾǽȋ ǽ ǿȃDZǾǺǸ DZǯǺ dzǹǬȃǴǸǺǽǾǴ (z) - ǺȂDZǹǶǴ DZǯǺ ǮǬDzǹǺǽǾǴ ǰǷȋ ǮDZǰDZǹǴȋ ǭǴdzǹDZǽǬ ǽ ǿȃDZǾǺǸ ǺǻǼDZǰDZǷDZǹǹǺǽǾǴ ȉǾǺǵ ǺȂDZǹǶǴ (Ǿ DZ. ǮDZǼǺȋǾǹǺǽǾǴ ǾǺǯǺ, ȃǾǺ ǺǹǬ – ǺȄǴǭǺȃǹǬ). ǐǷȋ ǶǬDzǰǺǯǺ Ǵdz ǻǺǷDZǵ ǸǬǾǼǴȂȇ SWOT ǮȇǮDZǰDZǹǬ ǽǼDZǰǹȋȋ ǬǼǴȀǸDZǾǴȃDZǽǶǬȋ ǺȂDZǹǶǬ U. ǎǮDZǰDZǹǴDZ ȉǾǴȁ ǺȂDZǹǺǶ ǻǺdzǮǺǷȋDZǾ, ǻǺǸǴǸǺ ǻǼǺȃDZǯǺ, ǺǾǺǭǼǬdzǴǾȈ ǹǬ ǰǴǬǯǼǬǸǸǬȁ dzǹǬȃǴǸǺǽǾȈ ǽǴǷ, ǽǷǬǭǺǽǾDZǵ, ǮǺdzǸǺDzǹǺǽǾDZǵ Ǵ ǿǯǼǺdz, ǽǼǬǮǹǴǾȈ Ǵȁ ǸDZDzǰǿ ǽǺǭǺǵ Ǵ ǮǴdzǿǬǷȈǹǺ ǺȂDZǹǴǾȈ ǻǼǴǮǷDZǶǬǾDZǷȈǹǺǽǾȈ ǽǾǬǼǾǺǮǺǵ ǻǺdzǴȂǴǴ ǹǺǮǺǯǺ ǭǴdzǹDZǽǬ. ǘnjǞǜǔǢnj SWOT. ˁ̛̣̼ U=214,00 S1: ˀ̨̨̛̭̪̣̙̖̦̖̌ ̨̡̻̖̯̍̌ - z=90 p=100 v=90 ʺ̨̖̭̯ ̨̨̛̬̭̪̣̙̖̦̌́ ̡̡̛̛̛̣̦ ̏ ̐͘ˍ̡̨̨̖̣̏ ̣̖̯̭́̏́́ ̨̛̪̬̖̥̱̺̖̭̯̥̏, ̨̡̨̡̪̭̣̱̽ ̛̪̬ ̨̨̨̛̪̣̯̖̙̖̭̪̭̦̭̯̌̍ ̛̦̭̖̣̖̦̌́, ̨̬̦̜̌̏ ̨̨̨̛̪̣̯̖̙̖̭̪̭̦̭̯̌̍ ̛̙̯̖̣̖̜ ʺ̨̡̭̼̏, ̨̱̬̖̦̏̽ ̶̡̨̡̛̛̦̱̬̖̦ ̏ ˍ̡̨̨̖̣̏ ̨̭̱̺̖̭̯̖̦̦̏ ̛̦̙̖. S2: ʽ̛̛̬̦̣̦̐̌̽̌́ ̶̶̡̨̛̦̖̪́ - z=30 p=80 v=24 ʦ̭̖ ̭̖̯̖̼̖̏ ̴̸̨̨̨̡̛̛̯̣̥̣̖̭̖̌̽̐ ̡̡̛̛̛̣̦ ̏ ̨̦̭̯̺̖̖̌́ ̬̖̥̏́ ̣̯̭́̏́̀́ ̨̨̛̭̪̥̯̖̣̦̼̥̏̐̌̽ ̨̛̛̪̬̖̣̖̦̥̔̌̔́̚ ̨̨̭̣̦̌̏ ̨̡̛̛̪̯. ʿ̛̣̦̬̱̖̥̌̌́ ̶̶̡̨̛̦̖̪́ ̨̨̪̣̖̯̏́̚ ̛̼̖̭̯̏̏ ̦̌ ̪̖̬̼̜̏ ̪̣̦̌ ̶̡̛̛̛̥̖̦̭̖̔ ̛̱̭̣̱̐. S3: ʻ̨̨̨̨̛̣̣̙̖̦̖̌̐̍ - z=100 p=100 v=100 ʦ̭̖ ʽ̨̨̛̭̙̖̦̖̏̍̔ ̨̨̨̨̭̦̦̏̐ ̛̏̔̌ ̨̛̖̯̖̣̦̭̯̔́̽ ̨̯ ̱̪̣̯̼̌ ʻlsˁ ˁ̨̛̣̭̯̌̍ U=53,00 W1: ʽ̸̨̡̯̭̬̌ ̸̨̛̪̣̱̖̦́ ̵̨̨̨̔̔̏ - z=40 p=70 v=28 ʶ̡̛̛̣̦̌ ̖̺̖ ̦̖ ̨̭̦̔̌̌̚ ̛ ̦̖ ̖̖̯̏̔ ̨̖̯̖̣̦̭̯̔́̽̽. W2: ʽ̛̯̭̱̯̭̯̖̏ ̨̪̼̯̌ - z=25 p=100 v=25 ʰ̶̨̛̛̦̯̬̌ ̨̡̪̬̖̯̌ ̦̖ ̛̥̖̖̯ ̨̪̼̯̌ ̨̨̨̨̭̥̭̯̯̖̣̦̌́̽̐ ̛̱̪̬̣̖̦̌̏́ ̸̡̨̡̨̥̥̖̬̖̭̜ ̡̡̨̛̛̣̦̜. ʦ̨̨̨̛̥̙̦̭̯̚ U=91,00 O1: ˀ̛̛̯̖̌̏̚ ̨̛̬̖̦̐̌ - z=60 p=70 v=42 ʶ̶̶̨̛̦̖̪́ ̛̛̬̯̌̏́̚ ʺ̨̡̨̡̨̨̭̭̏̐ ̨̛̬̖̦̐̌ ̛̪̬̖̱̭̥̯̬̖̯̔̌̏̌ ̛̛̭̦̙̖̦̖ ̶̶̡̨̛̛̦̖̦̯̬̌ ̨̛̖̯̖̣̦̭̯̔́̽ ̏ ̶̖̦̯̬̖ ʺ̨̡̭̼̏, ̸̨̯ ̨̼̖̯̏̏̚ ̨̬̭̯ ̡̛̣̖̦̯̱̬̼. O2: ʿ̨̛̬̖̖̦̖̏̔ ̵̸̵̨̡̨̨̨̡̛̛̼̭̯̖̦̣̖̭̏̐ ̶̨̛̪̖̬̜̌ - z=70 p=70 v=49 ʶ̶̶̨̛̦̖̪́ ̛̛̬̯̌̏́̚ ̴̨̨̨̛̛̯̣̥̣̌̽̐ ̛̪̬̖̱̭̥̯̬̖̯̔̌̏̌ ̨̛̪̼̹̖̦̖̏ ̨̛̬̣ ̵̸̨̡̨̨̨̡̨̨̛̼̭̯̖̦̣̖̭̏̐̐ ̨̨̨̥̱̣̯̬̦̌̍̌̐ ̸̛̣̖̖̦́, ̌ ̸̛̛̦̣̖̌ ̛̭̖̯ ̵̨̭̭̯̖̦̦̼̍̏ ̡̡̛̛̣̦ ̸̨̛̖̭̪̖̯̍ ̦̖̙̦̼̖̌̔ ̡̦̣̼̌̌ ̨̪̬̙̔̌ ̵̡̛̯̌ ̱̭̣̱̐ ˄̨̬̼̐̚ U=39,70 T1: ˀ̨̭̯ ̨̛̪̬̖̣̙̖̦̔́ - z=70 p=21 v=14,7 ʯ̸̛̦̯̖̣̦̼̜̌̽ ̨̬̭̯ ̨̛̪̬̖̣̙̖̦̔́ ̵̨̥̱̣̯̬̦̼̌̍̌ ̴̸̵̨̨̨̡̛̛̯̣̥̣̖̭̌̽̐ ̱̭̣̱̐ ̨̥̙̖̯ ̼̯̏̏̌̽̚ ̨̺̖̖̍ ̛̛̭̦̙̖̦̖ ̶̖̦. T2: ʽ̸̡̨̨̡̛̛̺̖̦̥̖̭̖̍̾ ̨̱̬̼̐̚ - z=50 p=50 v=25 ʺ̸̡̨̡̨̨̡̛̛̬̦̥̖̭̖̌̾ ̨̪̬̣̖̥̼̍ ̨̥̱̯̐ ̼̯̏̏̌̽̚ ̨̡̛̭̬̺̖̦̖̌ ̵̨̨̨̔̔̏ ̛̦̭̖̣̖̦̌́ ̛, ̡̡̌ ̛̭̣̖̭̯̖̔̏, ̛̱̥̖̦̹̖̦̖̽ ̨̭̪̬̭̌ ̦̌ ̛̱̭̣̱̐.

16 ǐǴǬǯǼǬǸǸǬ SWOT-ǹǬǻǼǬǮǷDZǹǴǵ ǙǬ ǯǼǬȀǴǶDZ ǺǾǺǭǼǬDzDZǹǬ dzǺǹǬ ǻǷǬǹǴǼǿDZǸǺǯǺ ǭǴdzǹDZǽǬ. ǎDZǼȄǴǹȇ ǾǼDZǿǯǺǷȈǹǴǶǬ – ȉǾǺ ǽǼDZǰǹDZǮdzǮDZȄDZǹǹȇDZ ǺȂDZǹǶǴ ǻǺǷDZǵ SWOT (U). ǖǬǶ ǸǺDzǹǺ ǮǴǰDZǾȈ, dzǺǹǬ ǭǴdzǹDZǽǬ ǽǸDZȅDZǹǬ Ǯ ǽǾǺǼǺǹǿ ǻǺǷȋ ǽǴǷȇǮǺdzǸǺDzǹǺǽǾǴ, ȃǾǺ ǻǺdzǮǺǷȋDZǾ ǽǿǰǴǾȈ Ǻ ǽǼǬǮǹǴǾDZǷȈǹǺ ǹǴdzǶǺǸ ǿǼǺǮǹDZ ǼǴǽǶǬ ǮȁǺDzǰDZǹǴȋ Ǯ ǭǴdzǹDZǽ. ǐǴǬǯǼǬǸǸǬ ǽǴǷȈǹȇȁ ǽǾǺǼǺǹ. ǖǬǶ ǮǴǰǹǺ Ǵdz ǰǴǬǯǼǬǸǸȇ, ǹǬǴǭǺǷȈȄDZDZ dzǹǬȃDZǹǴDZ ǰǷȋ ǻǼǺDZǶǾǬ ǴǸDZȊǾ 1-ȋ Ǵ 3-ȋ ǽǴǷȇ – ǾǺ DZǽǾȈ ǼǬǽǻǺǷǺDzDZǹǴDZ ǶǷǴǹǴǶǴ Ǵ ǷȈǯǺǾȇ ǻǺ ǹǬǷǺǯǺǺǭǷǺDzDZǹǴȊ (Ǚǐǝ). ǔǸDZǹǹǺ Ǯ ǻǼǴǮȋdzǶDZ Ƕ ȉǾǴǸ ǽǴǷȈǹȇǸ ǽǾǺǼǺǹǬǸ ǼǬdzǼǬǭǺǾǬǹȇ ǮǽDZ ǻǷǬǹȇ ǼǬdzǮǴǾǴȋ ǭǴdzǹDZǽǬ.

17 ǎȇǮǺǰȇ ǝǴǾǿǬȂǴȋ ǹǬ ǼȇǹǶDZ: x ǝǻǼǺǽ ǭǿǰDZǾ ǽǸDZȅǬǾȈǽȋ Ǯ ǽǾǺǼǺǹǿ ǮȇǭǼǬǹǹǺǵ ǸǺǰDZǷǴ ǺǶǬdzǬǹǴȋ ǸDZǰǴȂǴǹǽǶǴȁ ǿǽǷǿǯ. x ǣǴǽǷDZǹǹǺǽǾȈ ǻǺǾDZǹȂǴǬǷȈǹȇȁ ǶǷǴDZǹǾǺǮ dzǹǬȃǴǾDZǷȈǹǺ ǻǼDZǮȇȄǬDZǾ ǻǼǺǻǿǽǶǹǿȊ ǽǻǺǽǺǭǹǺǽǾȈ ǶǷǴǹǴǶǴ x ǎ ǯǺǼǺǰDZ ǽǿȅDZǽǾǮǿDZǾ dzǹǬȃǴǾDZǷȈǹȇǵ ǻǺǾDZǹȂǴǬǷ ǼǺǽǾǬ ǽǻǼǺǽǬ dzǬ ǽȃDZǾ ǻǼǺǯǼǬǸǸ ǼǬdzǮǴǾǴȋ ǼDZǯǴǺǹǬ Ǵ ǺǾǼǬǽǷǴ. ǝǷDZǰǺǮǬǾDZǷȈǹǺ, ǻǼǺDZǶǾ ǻǼDZǰǿǽǸǬǾǼǴǮǬDZǾ ǼǬǭǺǾǿ ǹǬ DZǸǶǺǸ ǼȇǹǶDZ ǽ ǮȇǽǺǶǴǸ ǻǺǾDZǹȂǴǬǷǺǸ ǼǺǽǾǬ, ȃǾǺ dzǹǬȃǴǾDZǷȈǹǺ ǽǹǴDzǬDZǾ ǼǴǽǶ ǹDZǰǺǻǺǷǿȃDZǹǴȋ ǻǼǴǭȇǷǴ.

18 ǛǗnjǙ Ǜǜǚǐnjǒ ǝǻǴǽǺǶ ǿǽǷǿǯ, ǼDZǬǷǴdzǿDZǸȇȁ Ǯ ǼǬǸǶǬȁ ǻǼǺDZǶǾǬ ɇɚɢɦɟɧɨɜɚɧɢɟ ȿɞ. ɢɡɦ. ɇɚɱ. ɩɪɨɞɚɠ Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 30.07.2011 ɉɨɞɛɨɪ ɨɱɤɨɜ 30.07.2011 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 30.07.2011 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 30.07.2011 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 30.07.2011 ˀ̸̭̖̯̌ ̡̨̛̥̭̥̣̦̌̌̽ ̨̨̨̭̯̱̪̦̔̐ ̬̖̭̱̬̭̌ ̸̨̨̬̖̌̍̐ ̛̬̖̥̖̦̏ ʶ̸̨̨̛̣̖̭̯̏ ̵̹̯̯̦̼̌ ̶̛̛̖̦̔ ʶ̸̨̨̛̣̖̭̯̏ ̸̵̨̛̬̌̍ ̸̨̭̌̏ ̏ ̶̥̖̭́ ̦̌ ̸̨̡̖̣̖̏̌ ls̨̭̯̱̪̦̼̜ ̨̻̖̥̍ ̸̨̨̬̖̌̍̐ ̛̬̖̥̖̦̏ (̸̨̭̌̏) ʽ̴̨̨̯̣̥̣̌̽̐ 2 176 352 ʽ̡̛̪̯ 1 176 176 ǐǷȋ ǻǼǺǯǹǺdzǬ ǺǭȆDZǸǺǮ ǻǼǺǰǬDz ǻǼǴǹȋǾȇ ǽǷDZǰǿȊȅǴDZ ǰǺǻǿȅDZǹǴȋ: ǓǬǾǼǬǾȇ ǮǼDZǸDZǹǴ ǹǬ ǶǺǹǽǿǷȈǾǬȂǴǴ Ǵ ǻǺǰǭǺǼ ǺȃǶǺǮ ǽǺǽǾǬǮǷȋȊǾ 30 ǸǴǹǿǾ, ǹǬ ǺǻDZǼǬȂǴǴ ǸǬǷǺǵ ȁǴǼǿǼǯǴǴ – 1 ȃǬǽ, ǴdzǯǺǾǺǮǷDZǹǴDZ ǺȃǶǺǮ – 1 ȃǬǽ, ǹǬǽǾǼǺǵǶǿ Ǵ ǼDZǸǺǹǾ ǺȃǶǺǮ – 15 ǸǴǹǿǾ. 50% ǮǼDZǸDZǹǴ ǺȀǾǬǷȈǸǺǷǺǯǺǮ dzǬǾǼǬȃǴǮǬDZǾǽȋ ǹǬ ǶǺǹǽǿǷȈǾǬȂǴǴ Ǵ ǰǴǬǯǹǺǽǾǴǶǿ, ǻǺ 25% - ǹǬ ǻǺǰǭǺǼ ǺȃǶǺǮ Ǵ ǸǬǷǿȊ ȁǴǼǿǼǯǴȊ. 60% ǮǼDZǸDZǹǴ ǺǻǾǴǶǬ ǿȁǺǰǴǾ ǹǬ ǴdzǯǺǾǺǮǷDZǹǴDZ ǺȃǶǺǮ, 40% - ǹǬ ǼDZǸǺǹǾ Ǵ ǹǬǽǾǼǺǵǶǿ ǺȃǶǺǮ. ǛǺǽǷDZ ǺǾǶǼȇǾǴȋ ǶǷǴǹǴǶǴ dzǬǯǼǿdzǶǬ ǽǺǽǾǬǮǴǾ 20% ǺǾ ǴǸDZȊȅǴȁǽȋ ǻǼǺǴdzǮǺǰǽǾǮDZǹǹȇȁ ǮǺdzǸǺDzǹǺǽǾDZǵ, Ǯ ǾDZȃDZǹǴDZ 6 ǸDZǽȋȂDZǮ ǻǷǬǹǴǼǿDZǾǽȋ ǮȇǵǾǴ ǹǬ ǿǼǺǮDZǹȈ 70%, Ǯ ǾDZȃDZǹǴDZ ǽǷDZǰǿȊȅǴȁ 6 ǸDZǽȋȂDZǸ - ǹǬ ǿǼǺǮDZǹȈ 90%-ǹǺǵ dzǬǯǼǿdzǶǴ. ǐǬǹǹȇǵ ǿǼǺǮDZǹȈ ǭǿǰDZǾ ǻǺǰǰDZǼDzǴǮǬǾȈǽȋ Ǯ ǾDZȃDZǹǴDZ ǮǽDZǯǺ ǻǼǺDZǶǾǬ. ǜǬǽȃDZǾ DZDzDZǸDZǽȋȃǹǺǯǺ ǺǭȆDZǸǬ ǻǼǺǰǬDz ǻǼǴǮDZǰDZǹ Ǯ ǾǬǭǷǴȂDZ ǽǾǼǬǹǴȂDZǵ ǹǴDzDZ.

19 ǜǬǽȃDZǾ ǺǭȆDZǸǬ ǻǼǺǰǬDz ǹǬ 1-ǵ, 6-ǵ Ǵ 12-ǵ ǸDZǽȋȂȇ. Ɋɚɫɩɪɟɞɟɥɟɧɢɟ ɜɪɟɦɟɧɢ ɜɨ ɜɢɞɚɦ ɭɫɥɭɝ (%) Ⱦɨɫɬɭɩɧɵɣ ɨɛɴɟɦ ɪɚɛɨɱɟɝɨ ɜɪɟɦɟɧɢ (ɱ.) Ɂɚɬɪɚɬɵ ɜɪɟɦɟɧɢ ɧɚ 1 ɤɥɢɟɧɬɚ (ɱ.) Ɇɚɤɫɢɦɚɥɶɧɨɟ ɤɨɥɢɱɟɫɬɜɨ ɤɥɢɟɧɬɨɜ (ɜ ɦɟɫ.) Ʉɨɥɢɱɟɫɬɜɨ ɤɥɢɟɧɬɨɜ ɩɪɢ ɡɚɝɪɭɡɤɟ 20% (ɜ ɩɟɪɜɵɣ ɦɟɫɹɰ) Ʉɨɥɢɱɟɫɬɜɨ ɤɥɢɟɧɬɨɜ ɩɪɢ ɡɚɝɪɭɡɤɟ 70% (ɧɚ 6-ɣ ɦɟɫɹɰ) Ʉɨɥɢɱɟɫɬɜɨ ɤɥɢɟɧɬɨɜ ɩɪɢ ɡɚɝɪɭɡɤɟ 90% (ɧɚ 12-ɣ ɦɟɫɹɰ) Ɉɮɬɚɥɶɦɨɥɨɝɢ 352 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 50% 176 0,5 352 70 246 317 ɉɨɞɛɨɪ ɨɱɤɨɜ 25% 88 0,5 176 35 123 158 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 25% 88 1 88 18 62 79 Ɉɩɬɢɤ 176 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 60% 106 1 106 21 74 95 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 40% 70 0,25 282 56 197 253 ǛǷǬǹǴǼǿDZǸȇǵ ǺǭȆDZǸ ǻǼǺǰǬDz (Ǯ DZǰǴǹǴȂǬȁ ǴdzǸDZǼDZǹǴȋ)

20 ǢDZǹȇ ǻǼǺǰǬDz ɉɪɨɞɭɤɬ ȼɚɪɢɚɧɬ ɐɟɧɚ ɪɭɛ.) ɐɟɧɚ($ US) Ɉɩɢɫɚɧɢɟ Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 1 500,000 Ȼɟɡ ɇȾɋ ɉɨɞɛɨɪ ɨɱɤɨɜ 700,000 Ȼɟɡ ɇȾɋ Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 4 000,000 Ȼɟɡ ɇȾɋ ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 500,000 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 150,000 ǔǽȁǺǰǹȇDZ ǰǬǹǹȇDZ ǎǬǷȊǾǬ ǻǼǺDZǶǾǬ ǚǽǹǺǮǹǬȋ ǮǬǷȊǾǬ ǻǼǺDZǶǾǬ - ǜǿǭǷǴ (Ǽǿǭ.) ǎǬǷȊǾǬ ǰǷȋ ǼǬǽȃDZǾǬ ǹǬ ǮǹDZȄǹDZǸ ǼȇǹǶDZ - ǐǺǷǷǬǼ ǝǤnj($ US) ǖǿǼǽ ǹǬ ǸǺǸDZǹǾ ǮǮǺǰǬ : 1 $ US = 30.000 Ǽǿǭ. ǙǬǷǺǯǴ ɇɚɡɜɚɧɢɟ ɧɚɥɨɝɚ Ȼɚɡɚ ɉɟɪɢɨɞ ɋɬɚɜɤɚ ɇɚɥɨɝ ɧɚ ɩɪɢɛɵɥɶ ɉɪɢɛɵɥɶ Ɇɟɫɹɰ 20 % ɇȾɋ Ⱦɨɛɚɜ. ɫɬɨɢɦ. Ɇɟɫɹɰ 18 % ɇɚɥɨɝ ɧɚ ɢɦɭɳɟɫɬɜɨ ɇɚɫɬɪɚɢɜɚɟɦɚɹ Ʉɜɚɪɬɚɥ 2.2 % ȿɋɇ Ɂɚɪɩɥɚɬɚ Ɇɟɫɹɰ 34 % ǘDZǰǴȂǴǹǽǶǴDZ ǿǽǷǿǯǴ, ȋǮǷȋȊǾǽȋ ǺǭȆDZǶǾǺǸ ǺǭǷǺDzDZǹǴȋ Ǚǐǝ, ǹǺ ǹǬ ǹǴȁ ǼǬǽǻǼǺǽǾǼǬǹȋDZǾǽȋ ǷȈǯǺǾǹȇǵ ǼDZDzǴǸ. ǗȈǯǺǾǹȇǵ ǹǬǷǺǯǺǮȇǵ ǼDZDzǴǸ ǻǺ ǸDZǰǴȂǴǹǽǶǴǸ ǿǽǷǿǯǬǸ ǻǼDZǰǿǽǸǺǾǼDZǹ ǻǺǰǻǿǹǶǾǺǸ 2 ǻǿǹǶǾǬ 2 ǽǾǬǾȈǴ 149 Ǚǖ ǜǠ. ǝǺǯǷǬǽǹǺ ǰǬǹǹǺǵ ǽǾǬǾȈDZ ǹDZ ǻǺǰǷDZDzǴǾ ǹǬǷǺǯǺǺǭǷǺDzDZǹǴȊ ǺǽǮǺǭǺDzǰǬDZǾǽȋ ǺǾ ǹǬǷǺǯǺǺǭǷǺDzDZǹǴȋ) ǼDZǬǷǴdzǬȂǴȋ (Ǭ ǾǬǶDzDZ ǻDZǼDZǰǬȃǬ, ǮȇǻǺǷǹDZǹǴDZ, ǺǶǬdzǬǹǴDZ ǰǷȋ ǽǺǭǽǾǮDZǹǹȇȁ ǹǿDzǰ) ǹǬ ǾDZǼǼǴǾǺǼǴǴ ǜǺǽǽǴǵǽǶǺǵ ǠDZǰDZǼǬȂǴǴ ǸDZǰǴȂǴǹǽǶǴȁ ǿǽǷǿǯ, ǺǶǬdzȇǮǬDZǸȇȁ ǸDZǰǴȂǴǹǽǶǴǸǴ ǺǼǯǬǹǴdzǬȂǴȋǸǴ Ǵ (ǴǷǴ) ǿȃǼDZDzǰDZǹǴȋǸǴ, Ǯ ǾǺǸ ȃǴǽǷDZ ǮǼǬȃǬǸǴ, dzǬǹǴǸǬȊȅǴǸǴǽȋ ȃǬǽǾǹǺǵ ǸDZǰǴȂǴǹǽǶǺǵ ǻǼǬǶǾǴǶǺǵ, dzǬ ǴǽǶǷȊȃDZǹǴDZǸ ǶǺǽǸDZǾǴȃDZǽǶǴȁ, ǮDZǾDZǼǴǹǬǼǹȇȁ Ǵ ǽǬǹǴǾǬǼǹǺȉǻǴǰDZǸǴǺǷǺǯǴȃDZǽǶǴȁ ǿǽǷǿǯ. ǛǼǴ ȉǾǺǸ, ǿǽǷǿǯǴ ǴdzǯǺǾǺǮǷDZǹǴȊ, ǹǬǽǾǼǺǵǶDZ Ǵ ǼDZǸǺǹǾǿ ǺȃǶǺǮ ǺǭǷǬǯǬȊǾǽȋ Ǚǐǝ ǹǬ ǺǭȅǴȁ ǺǽǹǺǮǬǹǴȋȁ.

21 ǛǷǬǹ ǻǺ ǻDZǼǽǺǹǬǷǿ Ⱦɨɥɠɧɨɫɬɶ Ʉɨɥ ɜɨ Ɂɚɪɩɥɚɬɚ Ɂɚɪɩɥɚɬɚ ɉɥɚɬɟɠɢ ɪɭɛ.) ($ US) ɍɩɪɚɜɥɟɧɢɟ Ƚɥɚɜɧɵɣ ɜɪɚɱ 1 100 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ Ⱥɞɦɢɧɢɫɬɪɚɬɨɪ 2 30 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ ɍɛɨɪɳɢɰɚ 1 20 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ ɉɪɨɢɡɜɨɞɫɬɜɨ Ɉɮɬɚɥɶɦɨɥɨɝ 2 50 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ Ɉɩɬɢɤ (ɦɚɫɬɟɪ) 1 30 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ Ɇɟɞɫɟɫɬɪɚ 1 30 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ ȼɫɟɝɨ : 8 ɱɟɥ. 340 000,00 ɪɭɛ. ǎǽDZǯǺ Ǯ ǶǷǴǹǴǶDZ ǻǼDZǰǿǽǸǺǾǼDZǹǺ 4 ǽǺǾǼǿǰǹǴǶǬ, ǹDZǻǺǽǼDZǰǽǾǮDZǹǹǺ ǿȃǬǽǾǮǿȊȅǴDZ Ǯ ǽǺdzǰǬǹǴǴ ǰǺǭǬǮǷDZǹǹǺǵ ǽǾǺǴǸǺǽǾǴ Ǵ 4 ǬǰǸǴǹǴǽǾǼǬǾǴǮǹȇȁ ǽǺǾǼǿǰǹǴǶǬ. ǛǼǴ ȉǾǺǸ, ǽǷDZǰǿDZǾ ǴǸDZǾȈ Ǯ ǮǴǰǿ, ȃǾǺ ǯǷǬǮǹȇǵ ǮǼǬȃ ǾǬǶDzDZ ǸǺDzDZǾ ǻǼǺǮǺǰǴǾȈ ǻǼǴDZǸ Ǵ ǷDZȃDZǹǴDZ ǻǬȂǴDZǹǾǺǮ. ǐǺȁǺǰȇ ǺǾ ǰǬǹǹǺǵ ǰDZȋǾDZǷȈǹǺǽǾǴ ǯǷǬǮǹǺǯǺ ǮǼǬȃǬ ǹDZ ǮǶǷȊȃDZǹȇ Ǯ ǼǬǽȃDZǾȇ Ǵ ȋǮǷȋȊǾǽȋ ǰǺǻǺǷǹǴǾDZǷȈǹȇǸ ǼDZdzDZǼǮǺǸ ǻǼǴǭȇǷȈǹǺǽǾǴ ǻǼǺDZǶǾǬ. ǚǭȅǴDZ ǴdzǰDZǼDzǶǴ ɇɚɡɜɚɧɢɟ ɋɭɦɦɚ ɋɭɦɦɚ ɉɥɚɬɟɠɢ ɪɭɛ.) ($ US) ɍɩɪɚɜɥɟɧɢɟ Ⱥɪɟɧɞɚ 120 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɫ 3 ɩɨ 36 ɦɟɫ. ɉɪɨɢɡɜɨɞɫɬɜɨ Ɋɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ 5 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ Ȼɚɯɢɥɵ 4 600,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɜɟɫɶ ɩɟɪɢɨɞ ɩɪ ɜɚ Ɇɚɪɤɟɬɢɧɝ Ɋɟɤɥɚɦɚ 20 000,00 0,00 ȿɠɟɦɟɫɹɱɧɨ, ɫ 3 ɩɨ 36 ɦɟɫ. ǎ ǹǬǽǾǺȋȅDZDZ ǮǼDZǸȋ ǬǼDZǹǰǹȇDZ ǽǾǬǮǶǴ Ǯ ǬǰǸǴǹǴǽǾǼǬǾǴǮǹȇȁ dzǰǬǹǴȋȁ ǯ. ǥDZǷǶǺǮǺ ǽǺǽǾǬǮǷȋȊǾ Ǯ ǽǼDZǰǹDZǸ 1000 ǼǿǭǷDZǵ dzǬ 1 ǶǮǬǰǼǬǾǹȇǵ ǸDZǾǼ Ǯ ǸDZǽȋȂ. ǎ ǼǬǽȃDZǾȇ dzǬǷǺDzDZǹǺ ǿǽǷǺǮǴDZ ǹǬǷǺǯǺǮȇȁ ǶǬǹǴǶǿǷ ǽǼǺǶǺǸ ǹǬ 2 ǸDZǽȋȂǬ (ǹǬ ǮǼDZǸȋ ǻǼǺǮDZǰDZǹǴȋ ǼDZǸǺǹǾǬ). ǞǬǶDzDZ Ǯ ǼǬǽȃDZǾȇ dzǬǷǺDzDZǹȇ DZDzDZǸDZǽȋȃǹȇDZ dzǬǾǼǬǾȇ ǹǬ ǼDZǶǷǬǸǿ, ǶǺǾǺǼǬȋ ǹǬȃǴǹǬDZǾǽȋ dzǬ 2 ǸDZǽȋȂǬ ǰǺ ǹǬȃǬǷǬ ǻǼǴDZǸǬ ǻǬȂǴDZǹǾǺǮ. ǝǼDZǰǹDZǸDZǽȋȃǹȇDZ ǼǬǽȁǺǰȇ ǹǬ ǼDZǶǷǬǸǿ ǽǺǽǾǬǮȋǾ 20000 ǼǿǭǷDZǵ.

22 ǠǴǹǬǹǽǺǮȇǵ ǻǷǬǹ ǢDZǹȇ ǻǼǺǰǬDz Ǯ ǾDZȃDZǹǴDZ ǻǼǺDZǶǾǬ (Ǽǿǭ.) ɋɬɪɨɤɚ 4.2011 5.2011 6.2011 7.2011 8.2011 9.2011 10.2011 11.2011 12.2011 1.2012 2.2012 3.2012 4.2012 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 ɉɨɞɛɨɪ ɨɱɤɨɜ 700 700 700 700 700 700 700 700 700 700 700 700 700 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 4000 4000 4000 4000 4000 4000 4000 4000 4000 4000 4000 4000 4000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 500 500 500 500 500 500 500 500 500 500 500 500 500 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 150 150 150 150 150 150 150 150 150 150 150 150 150 ǢDZǹȇ ǻǼǺǰǬDz Ǯ ǾDZȃDZǹǴDZ ǻǼǺDZǶǾǬ (Ǽǿǭ.) ɋɬɪɨɤɚ 5.2012 6.2012 7.2012 8.2012 9.2012 10.2012 11.2012 12.2012 1.2013 2.2013 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 ɉɨɞɛɨɪ ɨɱɤɨɜ 700 700 700 700 700 700 700 700 700 700 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 4000 4000 4000 4000 4000 4000 4000 4000 4000 4000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 500 500 500 500 500 500 500 500 500 500 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 150 150 150 150 150 150 150 150 150 150 ǢDZǹȇ ǻǼǺǰǬDz Ǯ ǾDZȃDZǹǴDZ ǻǼǺDZǶǾǬ (Ǽǿǭ.) ɋɬɪɨɤɚ 3.2013 4.2013 5.2013 6.2013 7.2013 8.2013 9.2013 10.2013 11.2013 12.2013 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 1500 1500 1500 1500 1500 1500 1500 1500 1500 1500 ɉɨɞɛɨɪ ɨɱɤɨɜ 700 700 700 700 700 700 700 700 700 700 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 4000 4000 4000 4000 4000 4000 4000 4000 4000 4000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 500 500 500 500 500 500 500 500 500 500 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 150 150 150 150 150 150 150 150 150 150 ǢDZǹȇ ǻǼǺǰǬDz Ǯ ǾDZȃDZǹǴDZ ǻǼǺDZǶǾǬ (Ǽǿǭ.) ɋɬɪɨɤɚ 1.2014 2.2014 3.2014 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 1500 1500 1500 ɉɨɞɛɨɪ ɨɱɤɨɜ 700 700 700 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 4000 4000 4000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 500 500 500 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 150 150 150

23 ǚǭȆDZǸ ǻǼǺǰǬDz (DZǰ.) ɋɬɪɨɤɚ 4.2011 5.2011 6.2011 7.2011 8.2011 9.2011 10.2011 11.2011 12.2011 1.2012 2.2012 3.2012 4.2012 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 70 99 129 158 187 217 246 258 270 ɉɨɞɛɨɪ ɨɱɤɨɜ 35 50 64 79 94 108 123 129 135 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 18 25 33 40 47 55 62 82 101 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 21 30 39 48 56 65 74 74 76 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 56 80 103 126 150 174 197 197 202 ǚǭȆDZǸ ǻǼǺǰǬDz (DZǰ.) ɋɬɪɨɤɚ 5.2012 6.2012 7.2012 8.2012 9.2012 10.2012 11.2012 12.2012 1.2013 2.2013 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 282 293 305 317 317 317 317 317 317 317 ɉɨɞɛɨɪ ɨɱɤɨɜ 140 146 152 158 158 158 158 158 158 158 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 120 140 160 179 179 179 179 179 179 179 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 78 79 81 83 84 86 88 90 92 93 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 206 211 216 220 225 230 234 239 244 248 ǚǭȆDZǸ ǻǼǺǰǬDz (DZǰ.) ɋɬɪɨɤɚ 3.2013 4.2013 5.2013 6.2013 7.2013 8.2013 9.2013 10.2013 11.2013 12.2013 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 317 317 317 317 317 317 317 317 317 317 ɉɨɞɛɨɪ ɨɱɤɨɜ 158 158 158 158 158 158 158 158 158 158 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 179 179 179 179 179 179 179 179 179 179 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 95 95 95 95 95 95 95 95 95 95 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 253 253 253 253 253 253 253 253 253 253 ǚǭȆDZǸ ǻǼǺǰǬDz (DZǰ.) ɋɬɪɨɤɚ 1.2014 2.2014 3.2014 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 317 317 317 ɉɨɞɛɨɪ ɨɱɤɨɜ 158 158 158 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 179 179 179 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 95 95 95 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 253 253 253

24 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz (Ǽǿǭ.) ɋɬɪɨɤɚ 4.2011 5.2011 6.2011 7.2011 8.2011 9.2011 10.2011 11.2011 12.2011 1.2012 2.2012 3.2012 4.2012 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 105000 149000 193000 237000 281000 325000 369000 386750 404500 ɉɨɞɛɨɪ ɨɱɤɨɜ 24500 34767 45033 55300 65567 75833 86100 90183 94267 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 72000 101333 130667 160000 189333 218667 248000 326000 404000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 10500 14917 19333 23750 28167 32583 37000 37000 37875 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 8400 11925 15450 18975 22500 26025 29550 29550 30250 ɂɌɈȽɈ 220400 311942 403483 495025 586567 678108 769650 869483 970892 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz (Ǽǿǭ.) ɋɬɪɨɤɚ 5.2012 6.2012 7.2012 8.2012 9.2012 10.2012 11.2012 12.2012 1.2013 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 422250 440000 457750 475500 475500 475500 475500 475500 475500 ɉɨɞɛɨɪ ɨɱɤɨɜ 98350 102433 106517 110600 110600 110600 110600 110600 110600 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 482000 560000 638000 716000 716000 716000 716000 716000 716000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 38750 39625 40500 41375 42250 43125 44000 44875 45750 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 30950 31650 32350 33050 33750 34450 35150 35850 36550 ɂɌɈȽɈ 1072300 1173708 1275117 1376525 1378100 1379675 1381250 1382825 1384400 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz (Ǽǿǭ.) ɋɬɪɨɤɚ 2.2013 3.2013 4.2013 5.2013 6.2013 7.2013 8.2013 9.2013 10.2013 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 475500 475500 475500 475500 475500 475500 475500 475500 475500 ɉɨɞɛɨɪ ɨɱɤɨɜ 110600 110600 110600 110600 110600 110600 110600 110600 110600 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 716000 716000 716000 716000 716000 716000 716000 716000 716000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 46625 47500 47500 47500 47500 47500 47500 47500 47500 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 37250 37950 37950 37950 37950 37950 37950 37950 37950 ɂɌɈȽɈ 1385975 1387550 1387550 1387550 1387550 1387550 1387550 1387550 1387550

25 ǛǺǽǾǿǻǷDZǹǴȋ ǺǾ ǻǼǺǰǬDz (Ǽǿǭ.) ɋɬɪɨɤɚ 11.2013 12.2013 1.2014 2.2014 3.2014 Ʉɨɧɫɭɥɶɬɚɰɢɢ ɢ ɞɢɚɝɧɨɫɬɢɤɚ 475500 475500 475500 475500 475500 ɉɨɞɛɨɪ ɨɱɤɨɜ 110600 110600 110600 110600 110600 Ɇɚɥɚɹ ɯɢɪɭɪɝɢɹ 716000 716000 716000 716000 716000 ɂɡɝɨɬɨɜɥɟɧɢɟ ɨɱɤɨɜ 47500 47500 47500 47500 47500 ɇɚɫɬɪɨɣɤɚ ɢ ɪɟɦɨɧɬ ɨɱɤɨɜ 37950 37950 37950 37950 37950 ɂɌɈȽɈ 1387550 1387550 1387550 1387550 1387550 ǚǭȅǴDZ ǴdzǰDZǼDzǶǴ (Ǽǿǭ.) ɋɬɪɨɤɚ 4.2011 5.2011 6.2011 7.2011 8.2011 9.2011 10.2011 11.2011 12.2011 1.2012 2.2012 3.2012 4.2012 5.2012 Ⱥɪɟɧɞɚ 120000 120000 120000 120000 120000 120000 120000 120000 120000 120000 120000 120000 Ɋɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ 5000 5000 5000 5000 5000 5000 5000 5000 5000 5000 Ȼɚɯɢɥɵ 4600 4600 4600 4600 4600 4600 4600 4600 4600 4600 Ɋɟɤɥɚɦɚ 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 ɂɌɈȽɈ 140000 140000 149600 149600 149600 149600 149600 149600 149600 149600 149600 149600 ǚǭȅǴDZ ǴdzǰDZǼDzǶǴ (Ǽǿǭ.) ɋɬɪɨɤɚ 6.2012 7.2012 8.2012 9.2012 10.2012 11.2012 12.2012 1.2013 2.2013 3.2013 Ⱥɪɟɧɞɚ 120000 120000 120000 120000 120000 120000 120000 120000 120000 120000 Ɋɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ 5000 5000 5000 5000 5000 5000 5000 5000 5000 5000 Ȼɚɯɢɥɵ 4600 4600 4600 4600 4600 4600 4600 4600 4600 4600 Ɋɟɤɥɚɦɚ 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 ɂɌɈȽɈ 149600 149600 149600 149600 149600 149600 149600 149600 149600 149600 ǚǭȅǴDZ ǴdzǰDZǼDzǶǴ (Ǽǿǭ.) ɋɬɪɨɤɚ 4.2013 5.2013 6.2013 7.2013 8.2013 9.2013 10.2013 11.2013 12.2013 1.2014 Ⱥɪɟɧɞɚ 120000 120000 120000 120000 120000 120000 120000 120000 120000 120000 Ɋɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ 5000 5000 5000 5000 5000 5000 5000 5000 5000 5000 Ȼɚɯɢɥɵ 4600 4600 4600 4600 4600 4600 4600 4600 4600 4600 Ɋɟɤɥɚɦɚ 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 ɂɌɈȽɈ 149600 149600 149600 149600 149600 149600 149600 149600 149600 149600

26 ǚǭȅǴDZ ǴdzǰDZǼDzǶǴ (Ǽǿǭ.) ɋɬɪɨɤɚ 2.2014 3.2014 Ⱥɪɟɧɞɚ 120000 120000 Ɋɚɫɯɨɞɧɵɟ ɦɚɬɟɪɢɚɥɵ 5000 5000 Ȼɚɯɢɥɵ 4600 4600 Ɋɟɤɥɚɦɚ 20000 20000 ɂɌɈȽɈ 149600 149600 ǓǬǾǼǬǾȇ ǹǬ ǻDZǼǽǺǹǬǷ (Ǽǿǭ.) ɋɬɪɨɤɚ 4.2011 5.2011 6.2011 7.2011 8.2011 9.2011 10.2011 11.2011 12.2011 1.2012 2.2012 3.2012 4.2012 5.2012 6.2012 Ƚɥɚɜɧɵɣ ɜɪɚɱ 100000 100000 100000 100000 100000 100000 100000 100000 100000 100000 100000 Ⱥɞɦɢɧɢɫɬɪɚɬɨɪ 60000 60000 60000 60000 60000 60000 60000 60000 60000 60000 60000 ɍɛɨɪɳɢɰɚ 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 Ɉɮɬɚɥɶɦɨɥɨɝ 100000 100000 100000 100000 100000 100000 100000 100000 100000 100000 100000 Ɉɩɬɢɤ (ɦɚɫɬɟɪ) 30000 30000 30000 30000 30000 30000 30000 30000 30000 30000 30000 Ɇɟɞɫɟɫɬɪɚ 30000 30000 30000 30000 30000 30000 30000 30000 30000 30000 30000 ɂɌɈȽɈ 340000 340000 340000 340000 340000 340000 340000 340000 340000 340000 340000 ǓǬǾǼǬǾȇ ǹǬ ǻDZǼǽǺǹǬǷ (Ǽǿǭ.) ɋɬɪɨɤɚ 7.2012 8.2012 9.2012 10.2012 11.2012 12.2012 1.2013 2.2013 3.2013 4.2013 Ƚɥɚɜɧɵɣ ɜɪɚɱ 100000 100000 100000 100000 100000 100000 100000 100000 100000 100000 Ⱥɞɦɢɧɢɫɬɪɚɬɨɪ 60000 60000 60000 60000 60000 60000 60000 60000 60000 60000 ɍɛɨɪɳɢɰɚ 20000 20000 20000 20000 20000 20000 20000 20000 20000 20000 Ɉɮɬɚɥɶɦɨɥɨɝ 100000 100000 100000 100000 100000 100000 100000 100000 100000 100000 Ɉɩɬɢɤ (ɦɚɫɬɟɪ) 30000 30000 30000 30000 30000 30000 30000 30000 30000 30000 Ɇɟɞɫɟɫɬɪɚ 30000 30000 30000 30000 30000 30000 30000 30000 30000 30000 ɂɌɈȽɈ 340000 340000 340000 340000 340000 340000 340000 340000 340000 340000

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